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5 Costly Branding Mistakes

UX Planet

For startups and product owners, the stakes are high, and the path is treacherous. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. If you’ve ever felt the pains of uncertainty or the fear of wasting precious resources, then read on.

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Tools of the Trade: Visualizing Discovery with Opportunity Solution Trees

Product Talk

Instead of relying on someone else (like a coach or leader) to tell them what to do next, product teams can use an opportunity solution tree to keep track of their desired outcome , the opportunities they’ve identified to chip away at that outcome, and the solutions they’re considering to address those opportunities.

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How to Build a Strong Product Go-To-Market Strategy That Drives Adoption?

Userpilot

This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model. A GTM strategy provides direction for all team members, reduces your product’s time to market, and helps you cut costs. Differentiate your product from other similar products on the market to avoid product parity.

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Pay Attention to the Nuances: How To Make User Interviewing Your Superpower

The Product Coalition

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

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What are The Different Types of Personas Used in SaaS?

Userpilot

Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. So let’s cover each of them and see what you can do to improve your team’s effectiveness. What is a persona?

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Whatfix vs Walkme: Which is Better for Customer Feedback?

Userpilot

Is Whatfix or Walkme the best tool for customer feedback? In this post, we’ll discuss exactly that – what the perfect tool for customer feedback should deliver and which will be the best choice for your company’s needs. Whatfix and Walkme are good tools for customer feedback. Let’s dive in!

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Walkme vs Apty: Which is Better for Customer Feedback?

Userpilot

Is Walkme or Apty the best tool for customer feedback? In this post, we’ll discuss what the perfect tool for customer feedback should deliver and which will be the best choice for your company’s needs. TL;DR Customer feedback is any information provided by customers about their experience with a product or service.