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PX for Multi-Product Companies

Gainsight

However, there are tried-and-true ways for product leaders to use analytics to drive multi-product growth. In this article, we examine the biggest issues multi-product companies face and nail down how to use analytics to promote product growth across the organization. Analytics provide that stable launchpad.

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How live chat increases conversion rates

Intercom, Inc.

These live chat stats will show you the conversion power of messaging. According to an eConsultancy report , for every $92 spent acquiring prospects only $1 is spent converting them. When someone visits your site, they’re more receptive to chatting with a salesperson than, say, when they receive an unsolicited LinkedIn message.

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Why live chat isn’t just for customer service anymore

Intercom, Inc.

According to an eConsultancy report , for every $92 spent acquiring prospects only $1 is spent converting them. The report is a bit dated, but the underlying thinking persists: companies still spend disproportionately on acquisition and neglect conversion. How to use live chat for a product launch. Learn more: .