Tue.Dec 27, 2022

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Mobile App KPIs: The Top Metrics to Measure App Performance

Alchemer Mobile

If you’re not tracking metrics, analyzing them, and tweaking your app accordingly, you’re missing out on potential optimizations that could dramatically improve customer experience. Setting mobile app KPIs (key performance indicators) for revenue, performance, and CX is an important first step toward accomplishing this. But there are tons of KPIs to choose from.

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The power of mentoring – DeVaris Brown on The Product Experience

Mind the Product

Some of the most successful people we know credit their mentors for making a difference in their careers. We’ve recently heard great talks from the likes of Barry O’Reilly, Marty Cagan, and Gibson Biddle where they talk about having a ‘personal Board of Directors’. But how do you go about getting a mentor and getting the most out of the relationship?

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Mobile App KPIs: The Top Metrics to Measure App Performance

Alchemer Mobile

If you’re not tracking metrics, analyzing them, and tweaking your app accordingly, you’re missing out on potential optimizations that could dramatically improve customer experience. Setting mobile app KPIs (key performance indicators) for revenue, performance, and CX is an important first step toward accomplishing this. But there are tons of KPIs to choose from.

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The next 10 years in product management

Mind the Product

In this discussion at #mtpcon London 2022, Marc Abraham, Lindsey Jayne, Matt and Keji Adedeji debate the likely next 10 years in product management. Watch the video in full or read on for key highlights! [.] Read more » The post The next 10 years in product management appeared first on Mind the Product.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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How To Build the NFT Marketplace in 2023: The Step-by-Step Guide

The Product Coalition

The crypto market is not unfamiliar to the ever-growing NFTs! The NFTs, or the Non-Fungible Tokens, first appeared in the market in 2014 and have constantly been evolving ever since. In order to facilitate a much more profitable trading environment for these burgeoning crypto’s own digital assets, the development leads to the introduction of NFT marketplace development.

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10 Ways to Increase Beta Test Confidentiality

Centercode

Most product launch preparations are conducted in complete secrecy, and putting your unreleased product into the hands of beta testers during that time can be very scary. Thankfully, there are a number of simple best practices that can significantly increase the security of any beta test, without requiring a ton of effort.

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Why you should build for your actual user, not your aspirational one

ProductBoard

This article was first published in Built In. Imagine you’re bringing a friend skiing with you. They’re a beginner, so they’re a little nervous since they’ve only done green courses before, never the intermediate blues or advanced blacks. What do you do in this situation? If you’re smart, you bring them on a green first and see how they do.

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Tacos and Tidepods: A Very Awkward Goodbye with Roberta Dombrowski of User Interviews

UserInterviews

For our last episode of 2022, Roberta says goodbye and shares tips on carving your own career path, finding your tribe, and growing as a leader.

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10 Reasons Why Your Recruitment Failed…and Why It Didn’t Have To

Centercode

Let’s be honest, recruiting the right testers for your beta test isn’t the easiest thing in the world, especially if it’s your first time. Being able to know what makes a good tester and how to properly structure your recruitment strategy takes some practice.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.