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A Guide to Customer Retention: Importance, Strategies & Metrics

Userpilot

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. It’s crucial for SaaS businesses because it drives revenue growth, increases customer lifetime value , reduces customer acquisition costs , and fosters positive word-of-mouth marketing.

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7 Key App Marketing Strategies

Alchemer Mobile

To help you navigate the landscape of mobile app marketing, here is our starting lineup of seven app marketing strategies that are proven to be effective. Engagement: This can only be defined within the context of the individual app and its mobile marketing strategy. mobile app marketing is a must. Keep iterating.

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Product Satisfaction Survey: 35+ Question Examples [+ Survey Templates]

Userpilot

For most SaaS businesses, a product satisfaction survey can be the heart of a user research process. But what type of surveys are best for your goals? In this article, we’ll go over different survey types and examples, as well as provide some ready-to-use templates you can use right away with Userpilot. CSAT surveys.

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How to Use a Cancellation Survey to Reduce Churn: Template, Questions & Best Practices

Userpilot

A well-designed cancellation survey will help you understand the reasons for churn. This article shows you how to design a customer cancellation survey that collects actionable insights and reduces churn. TL;DR An exit or cancellation survey is a questionnaire you send to users to understand their reasons for churning.

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How to Reduce Support Ticket Volume for SaaS [+ 15 Strategies]

Userpilot

If you’re confused about how to reduce support tickets, here are 15 proven strategies to help you out: Personalize your onboarding guidance so customers are better equipped from the start. But growth isn’t the only positive of reducing support ticket volume. Personalize onboarding with a welcome survey.

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How to Drive Mobile Customer Engagement and Increase Product Feedback

Alchemer Mobile

Then show the importance of targeting your customers with mobile surveys, and provide tips on how to effectively use them to drive mobile customer engagement and feedback. These groups all respond better to different engagement strategies, so you’ll have more success after splitting them up. Let’s jump right in.

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Navigating Challenges in Product-Led vs. Sales-Led Strategies for B2B SaaS Product Management

The Product Coalition

The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Product-Led strategy: User-Centric Approach, Customer-Centric Metrics Focus on self-service onboarding and scalability. Sales-Led strategy: Sales-Centric Approach. Minimise the need for direct assistance.