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9 Best Onboarding Platforms for SaaS Companies

Userpilot

Specializing in guided customer onboarding experiences, WalkMe streamlines user interactions across applications with interactive guides and checklists, though its analytics features are somewhat limited. Intercom features Here’s an overview of key Intercom features: In-app messaging – modals, tooltips, and banners.

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How to leverage in-app marketing for growth in 2019

Intercom, Inc.

All your messaging is marketing, both before and after the sale. So in-app marketing is especially key to engaging and retaining the users you’ve worked so hard to acquire. This can be anything from in-app notifications and messages , to tooltips, splash pages, hard-coded user interface (UI) copy, banners or modals.

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4 Ways a Product-Led Approach Can Reduce Your Customer Acquisition Cost

Gainsight

There was a time when marketers would spray messages about their product out to anyone who would listen, hoping to hit a few interested leads along the way. By enhancing the user’s experience, you can pave a path to more income. In fact, 87% of business leaders say customer experience is their No. 1 growth engine.

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How to declutter product portfolios with modular productization

The Product Coalition

Imagine if a different team was building a new chip from scratch, it’d mean a significantly longer development cycle, higher cost, new marketing messaging, and ultimately a more complex portfolio. Check out GitLab’s handbook on how they run the company, and Shopify’s design system Polaris for great examples of such libraries. ??

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Interactive Walkthroughs in 2021: The Ultimate Guide for SaaS

Userpilot

This is more effective than an employee handbook since humans tend to retain more information when they actively participate in something, as opposed to passive reading. Rocketbots is a messaging tool that enables you to connect all of your inboxes on one platform. Top 5 SaaS Interactive Walkthroughs to Inspire You.

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Why a Product-Led Growth Strategy Is Becoming a Must in Today’s Competitive Market

Gainsight

Those models funnel a large amount of time and resources into spraying marketing messages to a wide range of leads. Here’s how product-led growth strategies help your company stand out: They rally your teams around a better user experience. They help you fine-tune the full user journey. Plan, test, improve, and repeat.

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20 Top Product Management Books for 2021

Alchemer Mobile

Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Designers make sure it has a great user experience and looks good. Buy it here. Value Proposition Design. by Alexander Osterwalder.

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