Userpilot

JANUARY 29, 2024

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. In this article, we will examine what an effective SaaS UX design is, why it’s important, and the best practices to produce a well-crafted design that works. What is SaaS UX design?

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Userpilot

MARCH 25, 2022

A continuous message testing process is essential for getting the most out of your product marketing efforts. As a marketer, you should create strategies that relate to prospective buyers and convert them into paying customers. In this post, you’ll discover the importance of message testing and how to get it right.

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Userpilot

JULY 9, 2023

Product usability makes a huge difference to the overall quality of the product and its chances for success in crowded markets. Usability vs. User Experience (UX). Product usability is one of the factors responsible for product success and can be a key differentiator in competitive markets. How do you assess product usability?

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The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. Market research focuses on understanding consumer behavior and preferences in order to inform marketing strategies and business decisions.

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Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

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Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

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UX Planet

FEBRUARY 21, 2024

To build a successful UX team, you must develop a strategy combining planning, effective management and talent acquisition. Photo by Jason Goodman on Unsplash When building my own team for the first time as a UX leader, I faced several challenges and developed a few strategies. You might find them helpful.

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. You might be wondering, how to compete. How is marketing for software products different?

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Userpilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Create a go-to-market process (or processes) and train the team to follow them.

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Userpilot

MARCH 28, 2022

Are you looking for some good UX examples? But what makes a great UX design and can you achieve it without good UI? In this article, we are looking at some really good UX design examples that will inspire UX designers. Great UX design helps users easily achieve their goals and complete their tasks without friction.

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Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. But how should you run them? In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business.

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Userpilot

JUNE 20, 2023

So, how can you build trust with UX design ? This article examines the concept of trust in UX design and its importance. It also explores 15 strategies that help UX designers build trust in potential users. Creating a positive first impression with a warm welcome message and data-backed onboarding.

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Userpilot

AUGUST 6, 2023

How do you calculate marketing automation ROI? More importantly, how can marketing teams maximize it? On top of that, our article: Defines what marketing automation is. Identifies the areas of marketing that you can automate. Identifies the areas of marketing that you can automate.

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The Product Coalition

OCTOBER 11, 2022

A Product Marketing Manager (PMM), is one of the least understood roles in the technology industry. Strategy On the strategic side, this means finding out what is unique within a market about a company’s offering, and steering the company and/or its product to position itself in the place that will lead to success. Empowering sales.

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Userpilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. How to implement AI to build better products. Nearly 85% of marketers now use AI to write content. This includes the SaaS industry too. What AI tools you can use.

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UX Planet

FEBRUARY 22, 2024

More Than Just Pop-Ups: Journey by Design The dark side of UX stretches far beyond simple annoyances. Walk the Talk: Ensure your own work reflects the highest UX standards. was originally published in UX Planet on Medium, where people are continuing the conversation by highlighting and responding to this story. Let’s chat!

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Userpilot

APRIL 22, 2024

TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. How to effectively analyze product features: Define your objective. For example, Slack needs instant messaging to be called a collaboration app. Best practices for optimal results.

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Userpilot

JULY 6, 2022

How’s it different from function-oriented app onboarding? This article will guide you through how to use progressive onboarding to boost customer engagement in your app. We’ll also dive into how to switch to a progressive onboarding process and common mistakes to avoid when getting started. What is the UX onboarding process?

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Userpilot

NOVEMBER 16, 2021

Here at Userpilot , we’re seeing more and more SaaS companies using in-product messaging as a way to communicate quickly and efficiently with their customers. In-product messaging displays to your customer inside your product while they are using it. A definition of In-Product Messaging. Not really, no. Not really, no.

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Userpilot

DECEMBER 3, 2022

UX design can make or break your product’s success. Poor UX can negatively impact engagement , and conversion rates, and stunt growth. There are many easy UX improvements you can make today to leave a better first impression. In this article, we cover the following: What UX design is and why UX is important in SaaS.

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Userpilot

MARCH 9, 2022

Product communication through in-app messaging is crucial, as it can influence user behavior or promote a new feature. Here are some examples of in-app messaging that will help you make the most of personalized messages and help users feel like you care about their job-to-be-done or JTBD. What is in-app messaging?

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Userpilot

APRIL 16, 2024

Customer journey insights enable marketing, product, design, and customer success teams to make informed decisions and create better customer experiences. How they are linked to customer journey analysis and customer journey mapping. How to extract and use them to optimize the customer journey. Customer journey stages.

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The Product Coalition

DECEMBER 23, 2021

UX does matter. So, let’s have a closer look at the most important UI/UX issues to bear in mind when assuring the quality of financial products. How to make sure that such software products are truly universal? Businesses can focus on UX/UI testing for accessibility. If you still doubt it, assess this.

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Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

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The Product Coalition

FEBRUARY 3, 2022

How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. But what product-market fit is, exactly? And how to achieve it? it’s a hypothesis.

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Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? How do you decide on which will bring you the highest ROI for your business?

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UX Studio: Product Management

JULY 29, 2021

Knowing how to sell UX research is an important part of every UX researcher’s toolkit. First, we’ll start by seeing how knowing how to sell research will help you in your UX journey. Then, you’ll learn how to do just that by explaining the ROI of your research projects. I’m sure you haven’t.

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UX Studio: Product Management

OCTOBER 1, 2022

I decided to compile a list of the most common UX design tools that every beginner should know about. In this list, you can find prototyping, UX / UI software and collaboration tools. Wireframing and prototyping tools Every UX designer needs a wireframing tool, but not everyone uses the right one for their requirements.

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Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

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Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. With a customer-centric marketing strategy, you can improve your customer experience and easily drive product growth by helping new and existing users discover more value.

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Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences. moment in the most direct way.

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Userpilot

MAY 17, 2021

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

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UX Studio: Product Management

AUGUST 1, 2021

How can you measure user experience? UX research is a key ingredient and UX metrics are the solution. Let me show you how to use data to improve your product. What’s the difference between “metrics” and “UX metrics”? Why should you use UX metrics? How can you define the right metrics?

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Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

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Userpilot

DECEMBER 15, 2023

More importantly, we show you how to screen your feature and product ideas effectively. By screening your ideas before investing in their development, you reduce the risk of failure and can allocate resources to initiatives that satisfy customer needs and market demand. Want to see how Userpilot can help you with idea screening?

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Userpilot

JULY 4, 2023

However, if done successfully, you’ll become the early market leader in a specific niche market before going on to dominate the mainstream market. Read on to discover how to cross the chasm and scale your technology company. Growing your product requires tackling one of the biggest challenges, which is to cross the chasm.

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Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. This article examines why product-market fit analysis is important and how to gather insights into achieving a product-market fit by getting feedback and validating your idea. What is product-market fit?

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