Split
MARCH 20, 2024
A streamlined release management process is imperative for mitigating deployment risks and accelerating software delivery. All too often, releases turn into stressful events, fraught with last-minute surprises that disrupt business processes. What is the Release Management Process Flow?
ProductPlan
FEBRUARY 8, 2022
What is Product Launch Management? Product launch management is the process of coordinating all strategic efforts needed for a successful market release. Creating sales collateral for the product. For example, industry events, the holiday season, etc.). Marketing and sales enablement.
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ProductPlan
APRIL 27, 2022
This is a true greenfield project in that the automaker will be starting with no comparable product anywhere to analyze. Note: When a team builds on existing infrastructure or upgrades an existing product, the industry calls this a brownfield project. A competitor might launch a similar product before yours is ready.
ProductPlan
AUGUST 10, 2022
What is a Product Launch Manager? A product launch manager coordinates all efforts across the company related to releasing new products to the market. In the lead-up to a product launch, many teams—product management, sales, marketing, development, customer success, etc.—will
PMLesson's Ace the PM Interview
MAY 4, 2020
Competitive Research I may also use my lunch time to check major industry blogs, analyst reports (Gartner, Forrester, IDC), and news aggregators to stay up to date on trends in the market. This includes chats with design, sales, business operations, release management, and marketing folks. Yes, I actually worked on this!
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