Userpilot

JUNE 8, 2022

What is a critical user journey? Why is it important in UX design ? If you Google “critical user journey” to find answers to these questions, you’ll come across dozens of user maps, but nothing concrete on how to map a critical user journey. And how do you create and use one? Let’s dive right in.

Customer Feedback 91

Customer Feedback Customer Experience User Testing Analytic Tools 91

Product Innovation Educators

FEBRUARY 15, 2021

That has been our purpose from the beginning, and it is why I’m changing the name of the podcast to Product Masters Now. If your player is like mine and lists podcasts alphabetically, it will be displayed further in your list of subscribed podcasts, as the first letter of the name is changing from “E” to “P.”

Customer Experience 70

Customer Experience UX User Friction Product Management 70

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Research Software 88

UX Planet

JANUARY 16, 2024

It illuminates your target audience, their pain points, and desires. This belief makes you disregard market research because you feel you already know everything customers want. Define your target audience: Understand your client’s pain points, desires, demographics, and behaviors. It’s a worthwhile investment.

Branding 89

Branding User Testing Product Research Data Visualization 89

Userpilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

User Testing 86

User Testing Customer Experience Customer Feedback Feedback Software 86

UX Studio

SEPTEMBER 15, 2017

Building a product without using UX research methods is like getting into a Taxi and just saying, “Drive.”. As ever more interactions happen in the faceless platform of the world wide web, we meet with our users in real life increasingly rarely. This highly qualitative UX research method helps to get to know users personally.

Product Research 107

Product Research User Testing Research Software UX 107

Userpilot

AUGUST 10, 2023

Onboarding is crucial for product-led growth strategies , as it enables users to experience the product value before they commit to purchase. Yaakov’s User Onboarding Best Practices for SaaS: Understanding users and their pain points is essential for designing successful onboarding experiences. Focus on Aha!

Onboarding KPIs 81

Onboarding KPIs Customer Experience User Testing User Friction 81

Userpilot

FEBRUARY 19, 2024

The drop-off rate is one of the key product metrics to track to improve the customer experience. TL;DR The drop-off rate is the percentage of users who start an action or process but don’t complete it. To lower drop-offs, provide users with proactive support via a resource center and in-app guidance. How to calculate it.

Analytic Tools 97

Analytic Tools Data Visualization Onboarding KPIs User Testing 97

Userpilot

JUNE 8, 2023

TL;DR Event data refers to customer-generated information that indicates specific customer activities. Collecting it helps you understand customer behavior , identify improvement opportunities, and improve customer experience. You should also collect event data at the adoption stage to analyze customer behavior.

Feedback Software 89

Feedback Software Analytic Tools Data Visualization Events 89

Userpilot

FEBRUARY 15, 2023

TL;DR User friction is anything that impedes your users from completing their objectives within your product. Not all friction halts the customer experience or hampers the conversion process. Good friction can be introduced at various points in the onboarding process to increase adoption.

Product Research 97

Product Research Customer Experience User Friction Data Visualization 97

Userpilot

AUGUST 28, 2022

What is customer value and how you can use it to improve the actual value you deliver to your customers and establish brand loyalty? So let’s see what you can do to increase your customer value and retain loyal customers. In SaaS, customer value is a user’s perception of what your product or service is worth.

Feedback Software 105

Feedback Software Customer Feedback Customer Experience User Testing 105

Userpilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase. What is customer retention?

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Customers expect a personalized experience.

Data Visualization 96

Data Visualization Feedback Software Analytic Tools Research Software 96

Userpilot

FEBRUARY 10, 2023

Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. TL;DR A persona is a visual compilation of your customer’s problems, emotions, desires, jobs-to-be-done , and goals. Why is creating personas important?

Research Software 95

Research Software User Testing Analytic Tools Feedback Software 95

The Product Coalition

FEBRUARY 3, 2022

This article is inspired by the book The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback by Dan Olsen and aims to describe two essential concepts described in the book, namely the Product-Market Fit Pyramid and the Lean Product Process that aims to help us achieve that fit.

User Testing 143

User Testing Product Research Product Marketing Customer Experience 143

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences. moment in the most direct way.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 96

Userpilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. AI chatbots handle queries three times faster than customer service agents, improving efficiency while meeting customers’ preferences for self-service.

Analytic Tools 65

Analytic Tools Feedback Software Data Visualization Reporting Tools 65

Userpilot

OCTOBER 22, 2023

When tracking usage patterns , you can proactively reach out to users on the verge of dormancy. You can re-engage these users using a targeted win-back email or push notification with personalized messaging. Or, you can conduct surveys (such as the NPS survey ) to better understand what your users need and satisfy those needs.

User Testing 96

User Testing Customer Experience Customer Feedback Analytic Tools 96

Userpilot

JUNE 29, 2022

Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse. Your ideal customer, known as your buyer persona, is the hero of any good product story. Narrate the product strategy.

Feedback Software 97

Feedback Software User Friction User Testing Customer Experience 97

Userpilot

AUGUST 10, 2023

Behavioral targeting and automation is a rapidly evolving space that brings several key benefits: to name a few, you can boost customer engagement, drive loyalty , and increase retention. Start with showing personalized messages based on data you’ve gathered via survey. Key benefits include: Improves customer engagement.

Analytic Tools 91

Analytic Tools Feedback Software Marketing Product Marketing 91

Userpilot

MARCH 14, 2023

User segmentation is an essential strategy in product management. It improves customer experience, increases retention, and drives product growth. But where do you get started with user segmentation? In this article, we cover: Why user segmentation is essential for product managers. The most common ways to segment users.

Analytic Tools 95

Analytic Tools User Testing Customer Feedback Feedback Software 95

Userpilot

SEPTEMBER 30, 2022

In this new era, digital transformation and the digitization of customer experience are a must for most businesses. In this article, we’ll cover: What digital customer experience (digital CX) is and how it compares to regular CX? The benefits of digitizing your customer experience, including its effect on revenue.

Customer Experience 87

Customer Experience User Testing Data Visualization Feedback Software 87

Userpilot

APRIL 7, 2022

What does the term UX analytics stand for? How do you perform UX analysis for SaaS and make data-driven decisions? This article will guide you through every important aspect of collecting and utilizing user behavior data to drive product growth. Always use both UX analytics quantitative and qualitative data for better insights.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JUNE 20, 2022

Are you looking for the best cancellation email template to win your customers back and increase retention ? A cancellation email is a type of transactional email triggered when a user cancels their paid subscription. You should send a cancellation email immediately after a user cancels their subscription. Let’s get started!

Analytic Tools 52

Analytic Tools Feedback Software Customer Feedback Data Visualization 52

Userpilot

MAY 31, 2023

Gain actionable insights by analyzing data and identifying trends, patterns, and pain points from customer feedback. Identify improvement opportunities by understanding customer preferences, expectations, and satisfaction levels from their feedback. These questions often involve rating scales.

Data Visualization 90

Data Visualization Feedback Software Customer Feedback User Testing 90

Userpilot

MAY 24, 2022

In today’s competitive business landscape, outstanding customer support is what can help you not only retain existing customers but attract new ones and boost retention. What’s more, technology has made it possible to empower users with greater control over the process. Why are chatbots important for SaaS customer support?

Feedback Software 94

Feedback Software Reporting Tools Customer Experience Data Visualization 94

Userpilot

MARCH 9, 2023

TL;DR Product-market fit is where your company’s target customers purchase, use, and speak about the business’s product enough that it grows and is profitable. Product-market fit is important as it helps to identify your target market and market demand, so you don’t launch a product that customers don’t actually want.

User Testing 95

User Testing Product Research Product Marketing Customer Feedback 95

Userpilot

MARCH 23, 2023

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. Closed-loop marketing can lower your customer acquisition cost, improve the user experience, increase conversion rates , and shorten the sales cycle. The key is to share data between the teams anyway.

Analytic Tools 94

Analytic Tools Data Visualization Customer Experience Reporting Tools 94

The Product Coalition

MARCH 15, 2023

If your onboarding process doesn’t give a good first impression, you risk becoming one of 24% of apps that are used once and then uninstalled, losing three-quarters of your daily active users in the first week. Effective onboarding is also necessary to set your users up to use your app successfully.

Onboarding KPIs 126

Onboarding KPIs Analytic Tools Research Software Data Visualization 126

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. Marketing surveys are a method of soliciting customer feedback and collecting market research data using a questionnaire. It can be a tough nut to crack sometimes, but we’ve made it easier in this article.

Data Visualization 83

Data Visualization Product Research Research Software Analytic Tools 83

Userpilot

JANUARY 26, 2023

This can be a valuable differentiator that attracts more customers. It also removes friction , reduces churn , drives adoption , and improves customer loyalty. Test your assumptions about user needs with beta and usability testing and collect user feedback to understand their pain points better.

Product Research 97

Product Research Feedback Software Research Software User Testing 97

Userpilot

MAY 16, 2022

In this article, we’re going to break down what product-led onboarding is and how product teams can implement it effectively to drive customer success. Ready to transform new users into lifelong customers? Don’t let your quest to turn users into lifelong customers fall at the first hurdle!

User Testing 96

User Testing Customer Feedback Customer Experience Feedback Software 96

Userpilot

JULY 18, 2023

Customer feedback tools facilitate the collection and analysis of user feedback for customer-centric decision-making. Product analytics software provides objective insights into user behavior and product performance. These tools include features like real-time messaging, voice and video calls, and file-sharing.

Analytic Tools 94

Analytic Tools Feedback Software Research Software Reporting Tools 94

The Product Guy

SEPTEMBER 12, 2017

A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. Whether you consider your user base in light of market research or user research, both of these kinds of researchers use the patterns they discover to form personas. Why bring this up?

Research Software 109

Research Software User Testing Analytic Tools Product Research 109

Userpilot

JANUARY 17, 2023

Value realization can make the difference between a customer who unsubscribes and a customer who becomes a brand advocate. If you want to build a loyal customer base and nurture product growth , your focus should be spent on making users realize the value of your product as soon as possible—which might be trickier than you think.

Feedback Software 95

Feedback Software Research Software Onboarding KPIs Customer Experience 95

Userpilot

JUNE 6, 2023

While product analytics focuses primarily on what happens inside the product, the focus of marketing analytics is mostly on the ‘outside’ – customer acquisition, conversion , and retention. Apart from product teams, product analytics benefit product marketing managers , UX designers , customer success managers, and developers.

Data Visualization 65

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 65

Userpilot

AUGUST 16, 2022

Product messaging experiments. You and your team decide it’s time to implement the campaign, and you spend so much money and time on turning this strategy into real-life actions only to see that your potential customers are not responding well to the campaign. This way, you can see how users engage with your UI patterns.

Research Software 97

Research Software Feedback Software Analytic Tools Customer Experience 97