Roy Madden

JANUARY 29, 2021

You will be responsible for developing and executing the Feedly marketing strategy. It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. You love to translate complex concepts into clearly articulated messaging.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

The Product Coalition

JANUARY 15, 2019

Even the best thought-out plans must be routinely tested & tweaked to retrofit strategy to reality. Many of these will surely make for good investments (have made some myself), but, as explained below, their effect on the startup zeitgeist at large concerns me. the little details, learnings, and iterations?—?that

Feedback Software 84

Feedback Software Customer Feedback White Paper Data Visualization 84

ProductPlan

NOVEMBER 9, 2022

A new product introduction should be an extension of the product vision and strategy and must be led by product. Planning four to five months in advance is fairly typical for startups and web-based products. Identify launch scope and messages. Design your strategy. How to craft a product launch timeline. Create content.

Product launches 52

Product launches User Testing Feedback Software Customer Experience 52

Innovatemap

SEPTEMBER 29, 2020

What most companies don’t realize is that there’s a science and an art to both sides, and pitting the two against each other misses a critical opportunity to optimize your entire marketing strategy. At the heart of your product marketing strategy is the foundational statement that claims your unique position in market.

Data Visualization 52

Data Visualization White Paper Marketing Product Marketing 52

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. The role that started me on this path was joining a very small startup a little over a decade ago, Climate Corp.

User Testing 174

User Testing Marketing Research Software Feedback Software 174

Business of Software Conference

NOVEMBER 28, 2019

Over 30 years Stephen has seen the evolution of software and tech companies with a fascinating career spanning computers, strategy, software , universities, chairing 8 companies, Government, and most recently in AI gaining a wealth of experience and some great insights to share. or a consultant or thinking about doing a startup?

Analytic Tools 40

Analytic Tools Research Software Data Visualization Software Review 40