Remove Product Marketing Remove Technical Advisors Remove Technical Review Remove User Friction
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How to Build a Conversion Path: Step-by-Step Process

Userpilot

This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Start creating conversion paths by defining their goals from the customer and business perspective. Next, create user personas. Focus on their JTBDs, pain points , and gains from using your product.

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The Path Beyond CSM

Gainsight

Imagine you are a Customer Success Manager (CSM), and you wonder what the future holds for you. Let’s begin with what makes you unique as a customer success professional. Over the past ten years, the role of Customer Success Manager has evolved and changed as much as the field of SaaS has. Building and using Health scores.

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How to Collaborate between Customer Success and Product Teams to Ensure a Successful Product Launch

Gainsight

How involved is your Customer Success team in product launches? Customer Success brings a deep understanding of customers’ needs and pain points. And when this is harnessed, it can empower Product teams to make better decisions that ultimately lead to more successful launches.

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How to Successfully Transition from Consulting to PM

PMLesson's Ace the PM Interview

After working in consulting, many management consultants desire to exit into and work at a tech company. If you want to learn more about the consulting role vs the product role, read this article on the topic. Technical Skills While not always needed, technical skills are very much desired for most PM roles.

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How to Successfully Transition from Consulting to PM

PMLesson's Ace the PM Interview

After working in consulting, many management consultants desire to exit into and work at a tech company. If you want to learn more about the consulting role vs the product role, read this article on the topic. Technical Skills While not always needed, technical skills are very much desired for most PM roles.

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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

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How to be a Great Product Manager According to Experts at Dropbox, Stripe, and Concur

Alchemer Mobile

Here are some of the questions they’ll discuss: What’s the relationship between design, development, engineering, and product and your company? How deep does your understanding of the technology go as a PM? How do you manage executive expectations, customer expectations, and technical resources?