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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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MarTech Stack Examples and Tools For SaaS Companies

Userpilot

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. Still, you may be unsure where to begin. Examples include SEMrush and Moz.

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How to Build Your Dream Analytics Stack

Indicative

It empowers each team across the organization to make data-driven decisions, with access to reporting and ad hoc analysis. . What Technology Do You Need in Your Stack? As technology develops, analytics stacks become easier to set up, manage, and scale. The data and analytics space is rapidly growing, expanding, and evolving.

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Product Analyst: Responsibilities, Skills, and Requirements

Userpilot

This change has been primarily driven by increased access to analytics tools like Userpilot that help businesses achieve product growth. TL;DR A product analyst is a professional who uses data analysis and insights to evaluate and improve the performance of a product or service. What is a product analyst? What do product analysts do?

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The difference between product analytics and business intelligence tools — and why you need both

Mixpanel

In 2019, industry-leading Business Intelligence tools (BI tools), Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. These massive deals show that BI tools and data warehouses are a powerful combo that companies across the globe are incorporating into their tech stacks.

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How to Benefit From Big Data Analytics: 7 Real-World Examples

The Product Coalition

Today, due to the internet, software development companies collect such vast quantities of data that we have coined a new term for it: “big data.” From social media likes to emails, weather reports, and wearable devices, enormous quantities of data are created and accumulated every single second of every single day.

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Product Operations: Unlock Your Product Team’s Full Potential

The Product Coalition

Key Tasks User issues reports. Bug Service Level Agreement (SLA). Bug Service Level Agreement (SLA). Conduct product parity audits across platforms to identify missing features; conduct log audits to identify areas where you can add logging to speed issue resolution. Product health tracking. Bug triage. Product audits.