2003 Agile Marketing Product Marketing 
The Product Coalition
JUNE 4, 2020
The metric was originally developed by Fred Reichheld, Bain & Company, and Satmetrix, and it was introduced by Reichheld himself at Harvard Business Review in 2003. I consider it an essential customer relationship measure for every product company and find this system yet another relevant technique for measuring the product/market fit.
The Product Coalition
APRIL 2, 2020
To survive and succeed, your product leadership must be sharper than ever. Beijing’s Forbidden City, July 2003 (photo taken by me) June 24th, 2003, was the first day of life after SARS in Beijing. Agile Is the New Steady State Agile as a mindset and a way of life, not as a development methodology.
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Bain Public
MARCH 20, 2021
Banff Interactive Screen 2003, Banff, Canada Flash Forward 2002, San Francisco, U.S. FITC Winnipeg 2006, Canada FITC Toronto 2006, Canada FITC Toronto 2005, Canada Flash Forward 2005, New York, U.S. Flash Forward 2005, San Francisco, U.S. FITC Toronto 2004, Canada Flash Forward 2004, San Francisco, U.S. Reach out to me at info@bainpublic.com.
Mind the Product
DECEMBER 2, 2016
They were marketed to US consumers on the promise of security, but to quote business news outlet Quartz: “The US’s transition to chip cards has been an utter disaster. In 2003 Lego lost $300 million – even though Lego has the highest profit margin of any toy brand – and predicted a loss of $400 million in 2004. No excuses.
The Product Coalition
FEBRUARY 5, 2019
He is very involved in content marketing discussions on his blog. In particular, he is interested in successful launch strategies and growth hacking visibility across the key marketing platforms. He is also very interested in the future of automation for marketers and overall product practitioners.
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