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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

What is engineering as marketing and how can it help you drive product growth and boost your authority in your industry? These tools are complimentary to your product or service meant to draw in potential customers. Our NPS calculator makes it quick and easy to plug in your survey responses and find your NPS score.

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User Funnel in SaaS: How To Optimize Each Stage and Drive More Conversions?

Userpilot

In this article, we’ll be discussing top strategies to optimize your user funnel, as well as 3 tools to help you do a funnel analysis to boost retention. A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate.

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AARRR vs RARRA: Which one is better and what to choose?

Userpilot

The AARRR funnel, also known as the pirate metrics framework, is a set of metrics you can use to track and impact critical user behavior to bring about product-led growth. If you have a high customer acquisition cost with mediocre retention rates , RARRA is the better growth model for you. RARRA model: Which one should you use?