Userpilot

AUGUST 29, 2022

Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. These tools are complimentary to your product or service meant to draw in potential customers. It helps you raise brand awareness with potential customers, generate leads, improve SEO and build customer love.

Research Software 76

Research Software Engineering User Testing Marketing 76

Userpilot

OCTOBER 1, 2022

In this article, we’ll be discussing top strategies to optimize your user funnel, as well as 3 tools to help you do a funnel analysis to boost retention. A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate.

Analytic Tools 81

Analytic Tools Feedback Software Customer Experience User Testing 81

Userpilot

APRIL 12, 2022

The RARRA model is popular for supporting the product-led growth strategy and complements the North Star Metric framework. The right metrics for either model are activation rate, the number of demos booked or signups , user retention rate, Net Promoter Score , monthly recurring revenue, expansion MRR , and customer lifetime value.

Analytic Tools 92

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 92