Remove 2007 Remove Demo Remove Onboarding KPIs Remove UX
article thumbnail

Pirate Metrics For Product-Led SaaS-How Does The AARRR Framework Look Like In SaaS

Userpilot

What are Pirate Metrics? Invented in 2007 by Dave McClure, pirate metrics is a framework that is still used by businesses to measure and optimize customer interaction across their lifecycle. But how does the pirate metrics framework work for SaaS and how can it help drive growth? What is Dave McClure’s pirate metrics?

article thumbnail

User Funnel in SaaS: How To Optimize Each Stage and Drive More Conversions?

Userpilot

A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate. The Pirate Metrics Framework is a method of categorizing and grouping together metrics depending on the stage of the user funnel. Dave McClure’s Pirate Metrics. Activation.

article thumbnail

AARRR vs RARRA: Which one is better and what to choose?

Userpilot

The AARRR funnel, also known as the pirate metrics framework, is a set of metrics you can use to track and impact critical user behavior to bring about product-led growth. It was a gold standard of business growth metrics for many years until the RARRA arrived, a modification of the original model.