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Salesforce’s Mike Kreaden on how to build a platform to drive growth

Intercom, Inc.

Machine learning can get the right message or recommendation out in a responsive way – not just from the customer’s next best action, but from the sales perspective, too. We had already achieved the mission, so after 2008 we backed off the pedal, so to speak. If you enjoy our conversation, check out more episodes of our podcast.

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STICKY POST: All Talks From Business of Software Conferences in One Place

Business of Software Conference

Claire Suellentrop: Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging. Rand Fishkin: Helping Customers Find You Online – The Ever Changing World of Inbound Marketing. Talks from BoS USA 2008. Isa Watson: Making Workplaces Work For Humans. Rahul Vohra: The Product-Market Fit Engine.