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The Accidental Product Manager
APRIL 24, 2017
The Scion brand is being retired by Toyota Image Credit: Aaron Van Dike. You would think that if you became the product manager of something as big as an automobile, you’d be set for life. However, as Toyota’s Scion product managers are discovering, sometimes this is not the case. The History Of Scion.
The Accidental Product Manager
OCTOBER 18, 2021
When customers cut back on spending, product managers have to go to work Image Credit: CafeCredit.com. What this means for product managers is that we need to make some changes to our product development definition in order to appeal to our newly price conscious customers. Keeping Customers As Times Get Tough.
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