Remove 2009 Remove Product Marketing Remove Research Software Remove Vision
article thumbnail

On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Since its start, the American multinational company has introduced new services in addition to its ridesharing service, including food delivery and a micromobility system with electric bikes and scooters.

article thumbnail

On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Since its start, the American multinational company has introduced new services in addition to its ridesharing service, including food delivery and a micromobility system with electric bikes and scooters.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Finding the Truth Behind MVPs

Melissa Perri

He wanted to implement a Twitter-like feed so that the celebrities, who sold products on our site, could also post about their lives. It was so ripe with assumptions: “Do our customers want to hear about what are celebrities are up to directly in our platform? All these products were searching for product-market fit.

article thumbnail

Learning from Failure: Product Manager Style

The Product Coalition

The developer refused, sticking to his original vision. There’s a balance to be found when it comes to plotting the lifecycle of a product. Thanks to the success of the original Peek, TwitterPeek was released shortly after in 2009 receiving a much frostier reception. Customer research is everything. What can we learn?