Remove 2011 Remove Dashboard Remove Differentiation Remove Feedback Loop
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From marketplace to SaaS business: How Udemy acquired 80% of the Fortune 100

Intercom, Inc.

She shares why their success required embracing – not disavowing – the marketplace, what she considers when expanding internationally, and how she leverages feedback loops to balance supply and demand. Turning a sales objection into a unique differentiator. A feedback loop to balance supply and demand.

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Reflecting on the Intercom journey – Karen Peacock and Des Traynor in conversation

Intercom, Inc.

The state of tooling in 2010 or 2011 was that there was no Stripe, there was no subscription management and the idea of a SaaS economy was just nonsense. The way you talked to your customers was by exporting your PayPal dashboard because everyone used PayPal for subscription back then. And I think that’s a real advantage.