Business of Software Conference

NOVEMBER 1, 2023

We want some kind of free, viral, network effect – a silver bullet, so to speak – to suddenly ‘flip the switch’ and skyrocket our software company to profitability. But that’s not the reality for most software entrepreneurs. That kind of success takes work; there are no silver bullets.

User Testing 52

User Testing Research Software Feedback Software Customer Experience 52

freshtrax

SEPTEMBER 24, 2019

Adjust , the industry leader in mobile measurement, fraud prevention and cybersecurity, provides high-quality analytics and security solutions for mobile marketers worldwide. Founded in Germany in 2012, Adjust now covers regions all around the world with 15 global offices and close to 400 employees. This remains a key priority.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

Research Software 119

Research Software B2B User Testing Customer Experience 119