Brian Balfour

AUGUST 3, 2017

Since the product still requires a fair amount of setup and education to work they use Inbound Sales (Content) and Channel Partnerships (Product Channel Fit). Plenty of startups try to attack all three tiers of the market with the same product/channel/model. The reverse also happens. But it doesn't work.

Marketing 57

Marketing Outbound User Testing Reporting Tools 57

Gainsight

FEBRUARY 2, 2024

Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough. They’re creating great inbound marketers, with the understanding that it will make them more successful customers.

Education 52

Education User Testing Customer Experience Research Software 52

Business of Software Conference

JULY 26, 2016

Matt Wensing: 1 Startup In 10 Years vs 1,000 Startups in 10 Minutes. Nilan Peiris: Building A High-Growth Startup Sustainably. Eric Ries: The Startup Way. Jon Reynolds: Riding the Swiftkey Rocket Ship from Startup to Acquisition. Why My Second Startup is Different. Rahul Vohra: The Product-Market Fit Engine.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Intercom, Inc.

SEPTEMBER 8, 2021

When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott. “Give away your legos” and other commandments for scaling startups. I’m now Director of Sales, leading sales globally for Webflow, which is a really, really fast-growing startup.

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118

Intercom, Inc.

OCTOBER 29, 2020

And so I worked with a whole bunch of companies in technology and financial services, consumer goods, helping them on things like growth strategy, developing new products, M&A. And so after a few more years doing that, I left and joined a startup. At the same time, I was doing a bunch of startup advisor work.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

freshtrax

SEPTEMBER 24, 2019

Founded in Germany in 2012, Adjust now covers regions all around the world with 15 global offices and close to 400 employees. This is led by our in-house Education department (a team of 7, many of who are former teachers), who have developed our Adjust coursework. and cybersecurity startup Unbotify in February 2019.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97