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Customer Education & Training: The Investment That Keeps on Giving

Gainsight

Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough. They’re creating great inbound marketers, with the understanding that it will make them more successful customers.

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Reorganizing Product Teams

Mironov Consulting

And recently, a product leader at Spotify shared that her group (and many others throughout her company) have evolved to very different organizational models than described in Henrik Kniberg’s 2012 Scaling Agile @ Spotify. It’s almost free money!

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STICKY POST: All Talks From Business of Software Conferences in One Place

Business of Software Conference

Rich Mironov: Answering Your Audience’s Roadmap Questions. Rand Fishkin: Helping Customers Find You Online – The Ever Changing World of Inbound Marketing. Unfinished Business… Talks from BoS USA 2012. Bob Moesta: The 5 Skills Of An Innovator. Jared Spool: Design Metrics That Matter. Talks from BoS EU 2014.

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Webflow’s Maggie Hott on building a scaleable sales team from the ground up

Intercom, Inc.

And that’s because Webflow, even though it’s been around since 2012, it’s all been really driven by the self-serve organic motion that is of course layered on with great customer support and customer service, marketing, amazing product. In fact, we’ve just started building our outbound motion.