2012 Inbound Startups User Testing 
Business of Software Conference
NOVEMBER 1, 2023
Too often, startup founders spend time hoping for a miracle. ’ Goodman argues that the answer lies in focusing on two major factors – customer feedback and positive metrics. After all, partners likely have potentially thousands of customers already that fit your vertical demographic.
Gainsight
FEBRUARY 2, 2024
The customer success landscape has changed. Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. As a result, it’s common for these customers to quickly abandon new platforms. In short, customer training leads to customer retention.
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freshtrax
SEPTEMBER 24, 2019
As more and more consumers turn to their smartphones rather than their computers—be it for shopping, for gaming, or any other number of services—businesses need to understand the impact of their mobile marketing. Founded in Germany in 2012, Adjust now covers regions all around the world with 15 global offices and close to 400 employees.
Brian Balfour
AUGUST 3, 2017
The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking. In part three, I covered Product Channel Fit - the concept that products are built to fit with channels, channels are not built to fit with products.
Business of Software Conference
JULY 26, 2016
Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Matt Wensing: 1 Startup In 10 Years vs 1,000 Startups in 10 Minutes. Rahul Vohra: The Product-Market Fit Engine. Eric Ries: The Startup Way.
Intercom, Inc.
OCTOBER 29, 2020
Here are a few quick takeaways: Focus on your customers. Don’t just listen to what they say – watch what they do, understand their world and their challenges, and consider how your product integrates and fits in with everything else happening in their lives. Make it easy for customers to talk to you, and vice versa.
Intercom, Inc.
SEPTEMBER 8, 2021
When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott. Now, Maggie is the Director of Sales at Webflow , a web design tool that helps users design and build responsive, custom websites with no code whatsoever. Customer first, then company, then yourself.
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