Business of Software Conference

JANUARY 16, 2020

Sometimes it takes a system design engineer and some cat gifs to really help you see what you’re doing and this funny and informative talk from Boston in 2019 has both! In this BoS Talk April shows you how important positioning is to your product and how you can be doing yourself a great injustice just by positioning incorrectly.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Business of Software Conference

MAY 21, 2020

In this informative BoS Talk, Alex Yang and Elpie Bannister take us through the Simprints’ method of finding, hiring, nurturing, and developing top talent and explain a few of the processes they had to go through to hone this skill. How do you still manage to assemble a superstar team before you dive in.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Userpilot

FEBRUARY 25, 2021

Outbound vs. Inbound. Inbound and Outbound Success Stories. That was almost a 50% increase from 2019 (Adjust accordingly for lockdowns). So what we as a team did is launch the “Lemlister of the week” project. SaaS Marketing Playbook Table of Contents. Why Having a SaaS Marketing Playbook Is Important.

Research Software 91

Research Software User Testing Outbound Marketing 91

ProductPlan

MARCH 5, 2019

In other words, “good help is hard to find” still rings true in 2019. You have a huge pile of leads based on inbound and outbound marketing, the pool is winnowed down based on their interest, ability to pay, etc., Passively discovered —Their LinkedIn profile looked like a match, so you (or your talent team) approached them.

Technical Review 60

Technical Review User Testing Product Management Product Manager 60

Intercom, Inc.

DECEMBER 12, 2018

Stacks can be developed at the project, team, or functional level and are regularly used to improve internal collaboration, measure the impact of marketing activities and reach customers in new ways. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Business of Software Conference

JANUARY 28, 2019

Paul is returning to speak at Business of Software Conference Europe 2019 in Cambridge, UK in April. He’ll be talking about how to scale and onboard sales teams effectively. Find out more about BoS Europe 2019 here. BoS Europe 2019 BoS USA 2019. We got the team together and went to work on it.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40