Business of Software Conference

MARCH 24, 2021

The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store. In this talk, recorded online at BoS Conf Online USA, Jason talks about the conception, design and launch of Hey email.

Feedback Software 40

Feedback Software Research Software User Testing Data Visualization 40

Andrew Chen

JANUARY 9, 2020

Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). The first office. The product launch. More in 2020. 3) viral factor >0.5

User Testing 110

User Testing Data Visualization Product Marketing Marketing 110

Andrew Chen

JANUARY 9, 2020

Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). The first office. The product launch. More in 2020. 3) viral factor >0.5

User Testing 52

User Testing Data Visualization Product Marketing Marketing 52