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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

April Dunford // Ambient Strategy. Startups often struggle to communicate the value of their products, particularly in sales meetings. April Dunford BoS USA Online 2020 from Business of Software Conference. And you’ve got a head of sales enablement. Positioning Jujitsu – BoS Europe Online 2020.