2021 Messaging Outbound Positioning 
Userpilot
FEBRUARY 25, 2021
Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Strategies for Growth in 2021. Outbound vs. Inbound. Inbound and Outbound Success Stories. Content Marketing.
Userpilot
OCTOBER 8, 2021
Sales-based growth meant sending thousands of outbound messages in an attempt to find the key decision-maker, shorten the sales cycle, and close aggressively. To be clear: both of these user acquisition strategies still work in 2021. The emergence of the product-led growth strategy. Product growth without code. Conclusion.
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Userpilot
FEBRUARY 4, 2022
The enterprise model: Succeeding with an enterprise sales model will require a sales team, outbound marketing, and enough capital runway to endure the long sales cycles. This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing.
Intercom, Inc.
JUNE 8, 2021
The pandemic has transformed the way we do business and build relationships with customers – highlighting the need for digital-first solutions and personalized, conversational messaging. Conversational support is the modern way to provide efficient, personal support at scale via messaging-based, context-rich interactions.
Intercom, Inc.
JULY 19, 2021
Conversational support is the modern way to resolve customer questions through a digital-first, messaging-based interaction. And not only does this additional insight mean that you can provide more helpful, relevant support, but it also enables you to serve up targeted, relevant messages , for more impactful sales and marketing outreach.
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