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Product Briefing – November 2, 2023

Department of Product

In this talk, she teaches you everything you need to know about the world of positioning, sales pitches, and product messaging. Amazon revenue jumped 13% in its latest quarter, ahead of expectations, as advertising and AWS drove profits just shy of $10bn. Generative AI has a new use case: political campaigning.

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How to Create a Seamless Product Launch Marketing Plan

Userpilot

For a successful launch campaign, you’ll need to A/B test your messaging and test your product ahead of launch day. What are your preferred channels for advertising, organic visibility, and digital PR? Product’s value proposition A good value proposition is key to your product’s positioning or messaging.