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Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. What are marketing analytics tools?

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Top 14 Best AB Testing Tools for Driving Growth in 2023

Userpilot

Product analytics are crucial for understanding user behavior, conducting conversion optimization, and improving the customer experience. A/B testing tools take that to the next level by letting you test two versions of a product flow, web page, or landing page, then see how the different versions perform. Analytics features.

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Product Analytics Framework: A Guide for SaaS Companies

Userpilot

What is a product analytics framework and why is it important? We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analytics tools. Solid product analytics tools include Amplitude , Google Analytics 4 (GA4) , and Hotjar.

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Heap vs Amplitude vs Mixpanel for Churn Analytics

Userpilot

Looking for a good churn analytics tool and wondering which one of Heap, Amplitude, and Mixpanel is the best option for your SaaS company? There are plenty of tools for churn analytics on review sites, but they don’t make the choice any easier. Get a Userpilot demo for churn analytics and drive your product growth code-free.

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Self-Service Analytics 101 for SaaS Companies

Userpilot

How can SaaS companies use self-service analytics to gain the insights they need to drive product growth ? TL;DR Self-service analytics tools enable non-technical product teams to access and analyze customer data without dev or data scientist support. What is self-service analytics?