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The Subscription Value Loop: A framework for growing consumer subscription businesses

Lenny Rachitsky

He is now a full-time growth advisor and angel investor who helps consumer subscription companies build their growth models, develop their growth strategies, hire and scale their growth teams, and achieve their full potential. A massive thank-you to Phil for doing the work to put a piece like this together.

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Our Q2 FY22 letter to shareholders

Atlassian

Wins for enterprise customers. Cloud Enterprise editions of our products now meet some of the most stringent compliance standards in the world, including those of the European Banking Authority (EBA) and Germany’s Bundesanstalt für Finanzdienstleistungsaufsicht (BaFin). Forrester Wave, Enterprise Service Management Q4 2021.