Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. So let’s go over some of the most important user engagement analytics so you can improve your retention. What is user engagement analytics?

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Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? Let's get started.

Feedback Software 97

Feedback Software Analytic Tools Research Software Software Review 97

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Feedback surveys, loyalty programs, and excellent service turn them into influencers. The process grants valuable customer insights companies can leverage.

Data Visualization 94

Data Visualization User Testing Analytic Tools Customer Feedback 94

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. Userpilot , Mixpanel, and Chartmogul are the top 3 analytics tools.

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Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses.

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Research Software Analytic Tools Feedback Software Data Visualization 97

Usersnap

NOVEMBER 17, 2022

You want to be competitive within your SaaS industry, no doubt. In order to accomplish this though, you have to level up your customer data platform like Hubspot. Using HubSpot integrations enriches the data and information you have about your customers, and can help you grow your SaaS business massively.

Feedback Software 52

Feedback Software Analytic Tools Data Visualization Embedded Analytics 52

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. Table of Contents.

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. User interviews Website analytics Product analytics , and more. Next, analyze the data to find similarities and patterns among your users.

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists. Market Research.

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Feedback Software Product Research Research Software Product Marketing 95

Userpilot

NOVEMBER 21, 2022

You know you need to find testers… But sourcing people who strike the right balance of experience, first-time usage, and insight is a massive challenge. Beta testing can help you identify and fix bugs, spread the word, validate product-market fit , and gather valuable feedback from your customer community.

User Testing 96

User Testing Feedback Software Analytic Tools Research Software 96

Userpilot

SEPTEMBER 4, 2023

In today’s PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Feedback surveys, loyalty programs, and excellent service turn them into influencers. The process grants valuable customer insights companies can leverage.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Userpilot

NOVEMBER 28, 2022

This article shows the common reasons for churn, outlines ten ways to get your users back, and the right engagement software to use. A churned customer is someone who stopped using your product after a while. Once the feedback is received and classification is done, plan how to approach customers with the best solutions to their needs.

Feedback Software 97

Feedback Software Analytic Tools User Friction Customer Feedback 97

Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. We cover these in detail in our guide, so read on if you want to take care of SaaS growth properly in 2021.

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Analytic Tools Feedback Software Research Software Onboarding KPIs 97

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

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B2B User Testing Research Software Analytic Tools 105

The Product Coalition

OCTOBER 30, 2019

Here’s the good news if you’re working on a mobile product: App installs are increasing worldwide. App Downloads Worldwide. Image Source It’s always good to be in a growing market. 477 apps find their way into the app store every week. It lets your app communicate with Facebook. Facebook Login button.

Analytic Tools 85

Analytic Tools Data Visualization Feedback Software User Testing 85

Userpilot

SEPTEMBER 11, 2023

Meanwhile, your post-launch phase is about evaluating your launch success and driving sustained product adoption. Choosing the right tool to work with can make your life easier. Userpilot, for example, helps you to onboard users , segment them , and collect relevant user data through surveys and in-app analytics.

Product launches 105

Product launches Product Research Data Visualization Research Software 105

Userpilot

NOVEMBER 22, 2022

While segments and personas are not mutually exclusive, they have different purposes in the SaaS industry. So let’s dive deeper and see how you can create both to improve your product marketing efforts. Track in-app interactions to create behavioral segments. Craft smarter digital marketing strategies.

User Testing 98

User Testing Research Software Customer Experience Feedback Software 98

Userpilot

SEPTEMBER 29, 2022

Why does it often work better than other paid marketing channels? Let’s discover what behavioral targeting is and how SaaS companies can benefit from it. In this piece, you’ll learn how to collect and act on behavioral data to retain customers. Additionally, try Hotjar for session recordings and heatmaps.

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Data Visualization Analytic Tools Customer Experience Reporting Tools 92

Amplitude

DECEMBER 2, 2020

Gartner also reports that 81% of organizations expect to compete primarily on CX every year. Product intelligence: a combination of data management, product analytics, and behavioral targeting. These insights empower businesses to build better products and continuously improve their CX.

Customer Experience 93

Customer Experience Data Visualization Analytic Tools Reporting Tools 93

The Product Coalition

MAY 9, 2020

Product Data Management (PDM) is the process of collecting, organizing, storing, and sharing data within an organization. You might also have heard that it comes under the umbrella of Product Lifecycle Management (PLM) and is sometimes referred to in software engineering as version control.

Data Visualization 90

Data Visualization Analytic Tools Onboarding KPIs User Testing 90

Userpilot

AUGUST 6, 2023

A consistent omnichannel customer experience can improve satisfaction , build loyalty , drive acquisition, increase retention , boost LTV, and help you make data-driven decisions. Data-driven decisions. These insights can help you with other efforts, such as personalized retention marketing or customer segmentation.

Customer Experience 89

Customer Experience User Testing Customer Feedback Feedback Software 89

Userpilot

JULY 30, 2023

To improve user retention, you can use Userpilot to execute the following strategies: Offer contextual in-app guidance. The cost of acquisition typically includes the expenses associated with marketing and sales, such as promotional campaigns, sales commissions, and advertising. Track and analyze user behavior.

Customer Experience 94

Customer Experience Customer Feedback User Testing Data Visualization 94

Userpilot

JULY 20, 2021

Some people say that Marketing makes the world go round. But what happens when Marketing doesn’t work? The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. In short, here are the things you should be checking for in a product audit: reported problems.

User Testing 105

User Testing Research Software Feedback Software Product Research 105

Userpilot

JULY 13, 2022

Do you follow any product manager blogs? Would you like to discover new ones that will give you valuable insights into product management ? In our article, we introduce 20 of our favorite product manager blogs that every product pro should follow, regardless of their experience. If yes, you are in the right place!

Blog 98

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Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? SaaS business models depend on repeat purchases to grow revenue and meet profit goals. This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. What is a marketing funnel?

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

The Product Guy

SEPTEMBER 27, 2016

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Userpilot

JULY 12, 2021

Data is the engine for SaaS, but without data analytics tools , your SaaS team will not be able to make sense of the data. The right set of SaaS analytics tools can help you generate actionable insights that fuel strategic decisions.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

The Product Guy

OCTOBER 25, 2016

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Userpilot

JANUARY 19, 2021

As Steve Jobs once said: “ You have to start with customer experience and work your way back toward the technology, not the other way around. ”. What he really should have said was, “You have to start with measuring customer engagement and then work your way back toward the technology.”. But how do you measure it?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

The Product Coalition

MAY 11, 2022

there are many ways to connect and organize metrics and dashboards. As a consultant on advanced analytics, I often hear, “ Our business metrics were rising. At approximately the same age of a product, its leader understands his data analytics is a mess and wants to align the metrics. And so he should.

Data Visualization 131

Data Visualization User Testing Customer Experience Analytic Tools 131

Userpilot

JANUARY 27, 2023

In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. TL;DR Evaluative research gauges how well the product meets its goals at all stages of the product development process. Want to see how?

User Testing 98

User Testing Product Research Research Software Feedback Software 98

The Product Guy

JANUARY 5, 2017

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

Userpilot

APRIL 27, 2022

So, let’s find out what product launch metrics you can use to ensure successful product marketing and launch. Product launch is a coordinated and collaborative effort to introduce a new solution in the market. There are three product launch phases: pre-launch phase, launch phase, and post-launch phase.

Onboarding KPIs 97

Onboarding KPIs Product launches Analytic Tools Feedback Software 97

Amplitude

JULY 29, 2020

For example, Netflix’s product vision is “becoming the best global entertainment distribution service.”. Mission: stellar service, valuable partner, sustained profitable growth, huge impact. And as you’ll see below, product analytics played a major role in how Dave made that decision. Market Landscape.

Data Visualization 83

Data Visualization User Testing Analytic Tools Product Strategy 83