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Generative AI in Your Business Strategy: From Concept to Reality

The Product Coalition

Generative AI has the potential to create economic impact within sales, marketing, software engineering & IT, customer operations, and R&D functions across various verticals. If your AI journey has already been successful, then it’s time to harness the power of new tools for an even broader impact. Why Accelerate Now?

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How AI Transformation Impacts the Digital Marketing Industry

The Product Coalition

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents. billion U.S.

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30 Steps to Mobile App Launch

Alchemer Mobile

For a consistent brand image, all of your marketing activities should communicate and reinforce this one statement. Landing pages can be set up with no cost or hassle with a tool like Squarespace or Wix. Third-party tools, like Google Analytics and Optimizely , can also be integrated with most web pages.

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How to Create Raving Fans For Your SaaS and Drive Product Growth

Userpilot

Brands that know how to create raving fans will always take the lion’s share of customers. Just think back to the last time you saw someone (or a group) passionately telling friends about a helpful tool. Just think back to the last time you saw someone (or a group) passionately telling friends about a helpful tool.

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers. Product marketing resources include different formats, from video content to podcasts, blogs, and best tools.

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What To Do With a High Churn Rate

The Product Coalition

User/customer retention is often the lifeblood of a business, especially in the software spaces. If your product or service cannot keep the customers it attracts, it cannot grow. False advertising/disingenuous marketing. This is why marketing teams deserve a lot of credit for customer retention.

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Digital Customer Engagement Is Here to Stay: 6 Ways to Embrace It

Userpilot

Digital engagement differs from traditional engagement because it builds relationships with loyal customers online via multiple channels (and engagement funnels ) rather than brick-and-mortar stores or physical advertising campaigns. Self-service software can also reduce support costs, staff attrition, and queue times.