The Basics of Product Management

MAY 24, 2020

Software Development Life Cycle (SDLC) is the process of building software, using 6 phases – Analysis, Definition, Design, Coding, Testing and Deployment. The acronym also stands for system development life cycle. People use it interchangeably with software development life cycle. It is, of course, handled by developers.

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Revulytics

OCTOBER 2, 2018

Toby Martin is VP, Development and Strategy at Extensis , a developer of software and services for creative professionals and B2B workgroups. As we shifted towards agile methodologies, we required a more quantitative way to echo the customer’s voice in development. Can you offer any insights for them?

Data Visualization 71

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Userpilot

NOVEMBER 21, 2023

Develop a product that meets customer needs and expectations. Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines. Train the customer support team on the product and give them time to develop support resources.

Product launches 90

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DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. It’s not a rigorous practice by any means.

User Testing 40

User Testing Research Software Product Research Market Research 40

DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. It’s not a rigorous practice by any means.

User Testing 40

User Testing Research Software Product Research Market Research 40

Userpilot

AUGUST 29, 2023

TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product management describes the continual process of overseeing the development of a product across the entire product lifecycle: from initial ideation, through the development process, to launch and beyond.

Data Visualization 98

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ProductPlan

MAY 31, 2023

Projects get created, resources are marshaled, a schedule is set, and it’s off to execution. Product centricity introduces agility into how businesses plan, staff, budget, prioritize, and execute. Project managers assign tasks, balance resources, and provide handy status updates so all the stakeholders know how things are progressing.

Product Research 91

Product Research User Testing Customer Experience Customer Feedback 91

Userpilot

AUGUST 10, 2022

The Minimum Viable Product allows you to collect user feedback at the early stages of development and facilitates validated learning. MVP reduces the time to market and allows a quicker release of the product. MVP is a great risk reduction tool: it allows products or features to fail fast without investing in their development.

Product Research 77

Product Research User Testing Feedback Software Research Software 77

Userpilot

MAY 5, 2022

Product managers monitor and control the product lifecycle while ensuring there is the right corporate environment for its development. The product development process is one aspect of the product management process. Product Development is when most of the code is written and tested. 6: Product development. #7:

Product Research 95

Product Research User Testing Research Software Feedback Software 95

Product Innovation Educators

JUNE 10, 2019

How product managers should combine flexibility and rigor in an agile stage-gate process. Just about every organization I have worked with this year wants more agility in their product management processes. They want to get new products to market faster and release enhanced versions in less time.

Agile 58

Agile User Testing Customer Experience Product Research 58

Product Innovation Educators

JANUARY 13, 2020

She currently leads Product Management at Obo, where she is working on agile product management software that aims to reduce the high failure rates for new products. Also, we talk in the beginning about Jill’s experience developing the Adobe Creative Cloud; lots to learn just from that. Resource number one is market research.

User Testing 85

User Testing Product Research Marketing Research Software 85

ProductPlan

JUNE 8, 2021

Market research—Reveals how others tell their stories and perceive the audience. Customer feedback—A door into what’s happening and the trends and evolution in the market. Market research—Helpful, but determine upfront how much you need to know to be confident to move forward to avoid analysis paralysis.

Product Research 98

Product Research User Testing Research Software Feedback Software 98

CardBoard

AUGUST 24, 2023

Product Ops is a function within an organization that focuses on improving the process of product development and delivery. The goal is to make product development and delivery as efficient and effective as possible. Process Improvement: They identify and implement process improvements to make product development more efficient.

Data Visualization 52

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ProductPlan

OCTOBER 11, 2022

Product owners play a crucial role in “by-the-book” Agile scrum, while product managers are largely absent. The product owner role was born in Agile scrum , a process initially created to deliver software more quickly by giving the product development team more autonomy in exchange for frequent releases that increase customer value.

User Testing 52

User Testing Customer Communications Research Software Data Visualization 52

Centercode

FEBRUARY 18, 2021

Product development also looked very different back then. The Waterfall methodology was king; agile development wouldn’t be a gleam in the eye for another decade. Finally, product development has changed: we’re Agile now. Then along came Agile. Not really a thing. User Experience as a field?

User Testing 59

User Testing Customer Experience Feedback Software Data Visualization 59

Userpilot

JULY 17, 2023

They lead a team that consists of developers and designers. In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers. Such a cross-functional team, sometimes called a squad, has all the necessary resources and autonomy to release work independently.

Analytic Tools 88

Analytic Tools Feedback Software Research Software Product Research 88

Userpilot

APRIL 1, 2022

How can product managers prepare products for expansion into other markets? How do you develop and implement a SaaS localization strategy? Product localization makes the product accessible to users in foreign markets with different languages and cultures. What does the SaaS product localization process involve?

Research Software 98

Research Software Feedback Software User Testing Product Research 98

Centercode

SEPTEMBER 29, 2020

They only see these programs as an insurance plan — a checkbox on top of other investments already made in critical areas like market research, quality, and user experience. Firsthand, pre-release sources for developing self-help resources. Benefits for marketing teams. The Small Shift. Benefits for support teams.

User Testing 84

User Testing Product Research Testing Customer Experience 84

Userpilot

JANUARY 31, 2022

Run continuous market research, discovery, and/or user research to better understand how to solve problems. A product manager building a SaaS product of some sort, working in Agile software development practices. Are there easy paths for storage, ci/cd, identity, resources (etc)? Core Product Manager.

Research Software 96

Research Software Analytic Tools Feedback Software Product Research 96

Centercode

JANUARY 8, 2021

It relies on target-market users to identify both the best and worst parts of your product before release. It’s different from market research: the feedback is about refining a mostly developed product, not starting from scratch. It tested our resourcefulness not only as consumers but also as product makers.

User Testing 98

User Testing Customer Feedback Technical Review Data Visualization 98

The Product Coalition

MARCH 3, 2019

We can all agree that agile is a descriptor that everyone is striving to achieve and that anti-agility tends to be anti-success. Agile does not necessarily equal innovation and dynamic collaboration, nor does Waterfall equal inefficiency and compartmentalization. This makes sense. Such is the cardinal sin of waterfall.

User Testing 61

User Testing Product Research Agile Customer Feedback 61

Product Innovation Educators

MAY 23, 2016

With 75% of their time on tactical activities, 25% is spent on strategic activities – creating business plans, conducting market research identifying potential future partners, and the like. Businesses need to be agile and the use of Agile methodologies is not just for development.

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The Product Coalition

FEBRUARY 2, 2023

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. With this framework in hand, you’ll be well-equipped to develop successful and effective products that meet the needs of your customers and create value for your business.

User Testing 142

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The Product Coalition

SEPTEMBER 21, 2020

Amazon, Netflix and Google have dedicated considerable resources to create an experimentation framework and culture to inform their business decisions. At best, you will find successful ideas that you can develop further and at worst, you will learn how your customers are behaving differently.

Customer Experience 157

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ProductPlan

FEBRUARY 5, 2019

This might include market research, forecasting, budgeting, prioritizing features, working with the marketing and sales teams on messaging, and of course overseeing product development. One product manager might take the lead on market research and developing expertise about user personas across your entire product line.

User Testing 76

User Testing Product Research Technical Review Software Review 76

Userpilot

NOVEMBER 14, 2022

Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. It should not be confused with project planning, product strategy development , or product discovery. What is NOT product planning.

Product Research 97

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bpma ProductHub

OCTOBER 16, 2016

It is possible to be highly innovative and execute at a high level: it’s a question of focus, resourcing and discipline. That focus allows them to resource innovation and execution, and the discipline that comes with it allows them to say “no” to things that don’t match their strategic direction. On one hand, I could see his argument.

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The Product Coalition

FEBRUARY 7, 2019

Both are definitions that make product management a perfect tool for helping teams achieve business goals by mainly focusing on customer needs or user experience as a paramount reference, and directing the day-to-day technology development to meeting those needs. As a Product Manager, the success of the product defines your own success.

Product Research 60

Product Research Product Management Product Manager User Testing 60

UX Studio: Product Management

JULY 14, 2021

As a product design consulting firm , we often get questions from our clients who look for reliable design, development, or marketing partners. Hence, at UX studio, we want to make sure the recommendations we make are based on solid grounds and research. Are you looking for a design thinking company now?

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

UX Studio

JUNE 30, 2023

San Francisco, CA $100 – $149 / hr Digital Design, Integrated Marketing, Brand Strategy, User Research, Web Development, Interaction Design Niftic Agency Niftic is a smaller full-service design agency working with brands all over the world. From user research to prototyping, we apply a human-centered approach to design.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Userpilot

NOVEMBER 10, 2021

As product management has evolved over the last few years, so has the way we write, spec, and develop features. This is likely still the case in many waterfall environments, but with Agile now becoming the standard for SaaS products, it’s time to change and adapt how we write specs. But what does it mean to focus on outcomes ?

Product Research 52

Product Research User Testing Feedback Software Research Software 52

Userpilot

OCTOBER 21, 2022

Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch. Make sure the development team understands the overarching goal they’re working towards. This prevents wasting resources on features that don’t work.

Feedback Software 70

Feedback Software Analytic Tools Research Software User Testing 70

The Product Coalition

JULY 10, 2019

You will learn about the role itself, the product life cycle, business fundamentals, market research, user experience, and a lot more. One Week PM is a course given by Kevin Lee, the founder of Product Manager HQ, one of the leading resources on the web that helps people break into product management.

Research Software 60

Research Software Feedback Software User Testing Customer Experience 60

Product Innovation Educators

DECEMBER 5, 2022

This speaker spoke on The Key to Successful Voice of the Customer (VOC) in Agile Teams. This episode is sponsored by PDMA, the Product Development and Management Association. I have enjoyed being a member of PDMA for more than a decade, finding their resources and network very valuable. Learn more about them at PDMA.org.

Agile 90

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Userpilot

JULY 8, 2021

Product management guides the development of a product at the intersection of technology, UX, and business. A product manager course for beginner product managers should teach you how to write product requirements, work with development teams, and communicate as a product manager. Agile, Scrum). Conclusion. Mode: Online.

User Testing 64

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ProductPlan

OCTOBER 30, 2018

It’s different from company culture in that product culture describes fundamental beliefs surrounding product development that guide how decisions are made. Often product culture leans on ideas and insights from agile, design thinking, customer centricity, and other product management and development principles.

User Testing 70

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The Product Coalition

JUNE 4, 2016

The size and stage of the company might refer to the amount of resources the company has and in turn decides the scope of product manager’s daily job. Being a product owner Many B2B companies, especially small ones, follow agile/lean process. This is very true. For type of product, B2C and B2B is just the first layer.

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