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Adopting a Continuous Discovery Mindset Across the Organization

Product Talk

I want to share a little bit more about the work that I am doing there as I think it’s relevant for people working at companies who are starting to adopt continuous discovery practices (in other words, many of you). Students learn the same design process I teach to the product teams that I coach. It will look very familiar to you.

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Agile Market Requirements

Pragmatic Marketing

“The product shall.”. Market requirements typically define the problems your product will address using a formal, stilted language known to all technology people. Product managers write horrid requirements that are littered with buzzwords, ambivalent language, and non-specific performance parameters. And they’re right.

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