Insider Secrets for High Impact Growth with Sean Ellis
Bryce York
NOVEMBER 27, 2016
Sean also popularized the term product/market fit and coined the term growth hacking. The one metric that matters for marketing today is simple: GROWTH. Imagine you ask someone on your team to build an email campaign to promote a new feature. Saw the same paid channels grow 100x with a positive ROI (even at $1,000,000+/mo!).
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