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Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. Let’s get started.

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15 Best Product Management Software Tools for PMs in 2023

Userpilot

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.

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Guide to Knowledge Base Creation For SaaS: Steps, Best Practices, and Tools

Userpilot

Knowledge base creation is critical to enhancing self-service support. As your business grows, you can expect the number of support tickets to increase and the stress levels of your customer service team to go up. TL;DR A knowledge base is a centralized library that offers access to helpful information about a product or service.

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The Top Mobile In-app Feedback Tools of 2020

Alchemer Mobile

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” Do you have the right tools to capture that voice? Core mobile in-app feedback tools & solutions.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Join us for a forward-looking exploration of the future data landscape!

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How to Use Data Analytics to Improve Customer Experience

Userpilot

Do you want to learn how to use data analytics to improve customer experience? Many SaaS founders agree that customer insights are a key driver of product growth. After all, analyzing customer data can help you identify areas to improve upon and anticipate customer behaviors. Make data-driven decisions.

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Marketing Funnel Analysis: Step-By-Step Guide (+Best Tools)

Userpilot

And how to do it with available product analytics solutions? To conduct funnel analysis in tools like Userpilot , Mixpanel, or Google Analytics , define the conversion events for the stage as well as conversion criteria. Want to learn more about funnel analytics in Userpilot? What is marketing funnel analysis?

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How to Democratize Data Across Your Organization Using a Semantic Layer

Speaker: speakers from Verizon, Snowflake, Affinity Federal Credit Union, EverQuote, and AtScale

Join this webinar panel for practical advice on how to build and foster a data literate, self-service analysis culture at scale using a semantic layer. In this webinar you will learn about: Making data accessible to everyone in your organization with their favorite tools.

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5 Key Considerations for Top-Notch Product Dashboards

Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker

So you want to set your product apart with the latest analytics, but you’re not sure where to start. Join Miles Robinson, Agile and Management Consultant, as he covers five key considerations for you to keep in mind when you’re updating your software or app to offer the latest in embedded dashboards.

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Iterate Your Way to a Top Analytics Product Experience

Speaker: Richard Cheng, Associate Product Manager, Mark43

Mark43 is on a mission to bring public safety data management into the 21st century. To fix traditionally paper-heavy and error-prone processes, they needed a secure and easy-to-use product experience that simplified and unified crime data collection and management. How efficient intelligence and analytics will benefit your users.

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Project Analytics: Visibility that Aids Risk Management

Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker

Just as you use data from the customer to inform your solutions, transparency during the building of those solutions is critical for making better risk mitigation decisions. In this webinar you will learn how to get transparency by: Building the one-dimensional backlog for product risk prediction.

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How To Build Data-Informed Products

Speaker: Tim Herbig, Director, iridion

As a product manager, you probably know specific ways to gather data to inform your product decisions, like the ever-popular A/B test. Tim Herbig will share his hands-on approach to working with analytics in agile product management. Tim will discuss the line between being data-informed versus data-driven.

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How to Scale a Data Literacy Program at Your Organization

Speaker: Megan Brown, Director, Data Literacy at Starbucks; Mariska Veenhof-Bulten, Business Intelligence Lead at bol.com; and Jennifer Wheeler, Director, IT Data and Analytics at Cardinal Health

Join data & analytics leaders from Starbucks, Cardinal Health, and bol.com for a webinar panel discussion on scaling data literacy skills across your organization with a clear strategy, a pragmatic roadmap, and executive buy-in. Unlocking enhanced levels of value and insight from data using a semantic layer.

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Using Data and Messaging to Drive Product Activation

Speaker: Ruben Ugarte, Founder, Practico Analytics

If you're looking to optimize your onboarding to improve your activation metrics, this webinar is for you. Ruben Ugarte will be focusing on how to improve all aspects of onboarding experiences by understanding how your current onboarding process is stacking up, and giving you the tools to prioritize what to try changing.

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Embedded Analytics, Everywhere

Speaker: Dean Yao, Director of Marketing at Jinfonet

What's the next big trend in analytics software and applications? You've probably used it without even knowing: embedded reporting and analytics. They also want to provide what their users ask for: reporting and analytics from within the context of the applications they are already using.