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A Guide to Customer Retention: Importance, Strategies & Metrics

Userpilot

Customer retention is vital for product success and business profitability. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. TL;DR Customer retention is the ability to keep your customers actively using their products.

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Product Analytics Guide for SaaS Products

Userpilot

How can product analytics help product managers create better digital products and more satisfying user experiences? We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. Want to check it out?

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Fintech Customer Experience: How to Measure and Improve It [+ Tools]

Userpilot

This is especially true when trying to implement an in-app support infrastructure within your platform. However, this guide will show you how to measure customer experience in the fintech industry, make improvements, and pick the best tools for the job! Want to improve your fintech customer experience?

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What is a Segmentation Survey? Questions, Examples & Use Cases

Userpilot

For example, age or product usage patterns. A market segmentation survey is a market research tool. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. Userpilot is a product growth platform with advanced segmentation features.

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.

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Marketing Funnel Analysis: Step-By-Step Guide (+Best Tools)

Userpilot

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. For each funnel stage, choose relevant metrics. Let's get right into it!

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SaaS Valuation: How to Value a SaaS Company + Tips for Improving Valuation

Userpilot

Whether you’re planning your exit, seeking VC funding, or setting up ESOPs, a SaaS valuation is a must. Our article: Explains different SaaS valuation methods. Introduces key metrics that can affect your company’s value. Shows how to leverage PLG strategies to boost the value of your SaaS business.