Userpilot

APRIL 22, 2024

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. In this article, we’ll share 17 best practices that you can implement today to increase retention , revenue, and engagement. But what strategies work?

Analytic Tools 79

Analytic Tools Feedback Software Research Software Customer Experience 79

Userpilot

SEPTEMBER 28, 2022

Are you tracking product management metrics to evaluate your product and monitor its progress? SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics. Here are the 3 best tools to improve product management metrics.

Onboarding KPIs 80

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 80

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? This is the main question we explore in the article. We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. Its different stages.

Analytic Tools 90

Analytic Tools Data Visualization Research Software Onboarding KPIs 90

Userpilot

JUNE 3, 2022

Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. In this article, we’re going to dig deep into the world of customer onboarding. Next, you’ll want to analyze how your onboarding funnel is working.

Analytic Tools 94

Analytic Tools Onboarding KPIs Research Software Feedback Software 94

Userpilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. In the article, we discuss just that. We explain what funnel analytics is, why it’s relevant, and how to conduct and leverage it to drive product success. Next, define the metrics to track at each stage. Let’s get into it!

Data Visualization 89

Data Visualization Analytic Tools Customer Experience Feedback Software 89

Userpilot

NOVEMBER 15, 2021

In this blog post, we’re going to break down the pros and cons of using UserGuiding as an onboarding and engagement tool for SaaS and give you the best alternatives that may fit your specific needs and use cases. UserGuiding is a no-code tool for user onboarding. Userguiding features. User onboarding. Feature adoption.

Analytic Tools 92

Analytic Tools Feedback Software Reporting Tools Onboarding KPIs 92

Userpilot

JANUARY 29, 2024

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. An efficient and effective design with users’ needs at the center stage encourages product engagement and reduces churn. It covers every user touchpoint from registration and onboarding to adoption.

Feedback Software 104

Feedback Software Analytic Tools Research Software Data Visualization 104

Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. Key features of a good marketing analytics tool.

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Research Software 92

Userpilot

MAY 18, 2023

UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. TL;DR The user experience (UX) is the sum of a user's thoughts, impressions, and feelings as they interact with specific aspects of your product.

Customer Experience 90

Customer Experience User Testing Analytic Tools Feedback Software 90

Userpilot

JULY 9, 2023

If you’re a UX designer or product manager wondering how to deliver a better product in terms of usability and user experience, this is the article for you. Card sorting and fake door testing are useful testing methods before the product launch. Let’s get right to it! Let’s get right to it!

User Testing 83

User Testing Product Research Customer Experience User Experience 83

Userpilot

APRIL 16, 2024

Customer journey insights enable marketing, product, design, and customer success teams to make informed decisions and create better customer experiences. In this article, we explain: What customer journey insights are. Test the effectiveness of the optimizations by tracking their impact and running experiments.

Data Visualization 97

Data Visualization Customer Feedback Analytic Tools Feedback Software 97

Userpilot

JULY 9, 2023

How do you evaluate product usability to guide the product design process? If you’re after the answer to this question, you’re in the right place, because that’s exactly what the article explores. TL;DR Product usability describes how easily customers can use a product to achieve their goals.

User Testing 94

User Testing Customer Experience Customer Feedback Product Research 94

Userpilot

MARCH 21, 2024

But what strategies can you follow to boost product engagement at every stage of their journey? TL;DR The customer activity cycle (or lifecycle) represents a customer’s complete journey with a product or service, from initial awareness to eventual advocacy or departure.

User Testing 101

User Testing Analytic Tools Research Software Feedback Software 101

Userpilot

MARCH 18, 2022

Wondering what product success metrics you should use in 2022? Measuring product success during the early stages of your SaaS business can help you spend wisely and reduce wasted energy. Today, let’s find out how you can leverage product success metrics to add more value for your users and drive retention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 52

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 98

Feedback Software Research Software Analytic Tools Product Research 98

Userpilot

NOVEMBER 30, 2023

This article provides a step-by-step guide. TL;DR A conversion rate optimization (CRO) audit is a comprehensive analysis of a website or digital product aimed at identifying and optimizing elements that influence conversion rates. Pricing page conversions : Visitors to your pricing page have expressed interest in your product.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 93

Userpilot

NOVEMBER 30, 2023

These are only some of the questions that the article tackles. It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences.

Product Research 91

Product Research User Testing Research Software Data Visualization 91

Userpilot

FEBRUARY 28, 2023

In this article, we cover 14 actionable strategies and discuss how using product analytics can help enhance the success of each one. TL;DR User adoption happens when users learn how to use a product and discover its value. Faster adoption also improves the onboarding experience and reduces customer churn.

Analytic Tools 91

Analytic Tools Feedback Software User Testing Data Visualization 91

Userpilot

DECEMBER 22, 2023

A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. Marketing copy aims to promote the product and motivate users to buy it, so it uses engaging and emotionally evocative language. For example, run A/B and usability tests.

Analytic Tools 101

Analytic Tools Feedback Software UX Data Visualization 101

Userpilot

FEBRUARY 2, 2023

In many cases, content is the first touchpoint of your customer journey – your prospects’ first interaction with your product. Content testing is how you ensure that your content is relatable and well-perceived by your audience. What content should you test? Then, choose a testing method and your test participants.

User Testing 93

User Testing Research Software Feedback Software Product Research 93

Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Marketing testing is a technique used by businesses to evaluate the viability of their strategies before implementing them. Select metrics to measure success.

Research Software 97

Research Software Feedback Software Analytic Tools Customer Experience 97

Userpilot

JANUARY 8, 2024

This article shows you how. Best practices for effective customer acquisition and product-led growth. 16 Customer acquisition strategies to grow your customer base This section covers strategies to attract your ideal users and keep them glued to your product when they finally sign up. Personalize your campaigns.

Analytic Tools 103

Analytic Tools Research Software Feedback Software Customer Experience 103

Userpilot

OCTOBER 1, 2022

We’ve compiled the fundamentals of proper user onboarding that leads to software adoption—so you don’t have to do more research. Successful software adoption makes it possible to retain users, increase product stickiness , and grow your SaaS. Use onboarding checklists to drive users to the activation point as fast as possible.

Feedback Software 96

Feedback Software Research Software User Testing Onboarding KPIs 96

Userpilot

MARCH 16, 2023

Finding a product that not only suits your business needs but also delivers value at the right price can be daunting. This article serves as a UserGuiding pricing guide and discusses better alternatives that might be worth investing in. TL;DR UserGuiding is a cloud-based digital platform that provides onboarding solutions.

Analytic Tools 95

Analytic Tools Feedback Software Data Visualization Reporting Tools 95

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Customer Experience 95

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 95

Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails. Marketing automation is an integral part of product marketing.

Research Software 98

Research Software Onboarding KPIs Definition Product Marketing 98

Userpilot

OCTOBER 1, 2022

In this article, we’ll be discussing top strategies to optimize your user funnel, as well as 3 tools to help you do a funnel analysis to boost retention. A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate. Dave McClure’s Pirate Metrics.

Analytic Tools 92

Analytic Tools Feedback Software Customer Experience User Testing 92

Userpilot

AUGUST 2, 2023

This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result. Choose metrics to track the success of the engagement strategy. A/B test your user flows and iterates your strategy. Engage users right from the start of their journey with onboarding checklists.

Feedback Software 85

Feedback Software User Testing Customer Experience User Friction 85

Userpilot

APRIL 19, 2022

You need to provide consistent value to your customers in order to keep them engaged with your product. Thus, your product engagement score is one of the key metrics you should optimize to lower your churn and improve retention. What is the product engagement score (PES)? How to calculate the product engagement score?

Feedback Software 95

Feedback Software Analytic Tools Onboarding KPIs User Testing 95

Userpilot

OCTOBER 4, 2022

Driving activation is a critically important skill for SaaS owners and product managers: in this article, we’re going to explore the most effective activation strategies for driving growth and engagement. Next, the knock-on impact on adoption : better activation means a wider array of features being adopted by your customers.

User Testing 89

User Testing Customer Experience Customer Feedback Data Visualization 89

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? Technically not, but it helps a lot to have one, and you will find out why from this article! More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. What is a product launch checklist?

Product launches 92

Product launches User Testing Product Research Analytic Tools 92

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. Therefore, you need a solid product launch plan to ensure your product isn’t among the 95% of new products that fail each year.

Product launches 90

Product launches User Testing Product Research ChatGPT 90

Userpilot

DECEMBER 13, 2023

This is the main focus of the article. Goals are the specific UX objectives the product aspires to achieve, for example, improving usability. To make the vision actionable, break it down into specific objectives and select corresponding success metrics. A UX strategy is a plan that guides product design and development.

Research Software 91

Research Software Analytic Tools Feedback Software User Testing 91

Userpilot

APRIL 27, 2021

We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important? Table of Contents.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

MAY 24, 2022

It’s literally impossible to succeed without scoring decent points on all three metrics. This article throws light on what each of these metrics means, why they’re important, and how you can improve them for your SaaS. The goal is to increase brand awareness and your company’s customer base.

Analytic Tools 94

Analytic Tools Onboarding KPIs Customer Experience User Testing 94

Gainsight

AUGUST 25, 2021

Your product onboarding process is the initial spark that increases engagement and fuels product growth. Unfortunately, as your product and company grow, it’s easy to lose touch with users, and losing touch can quickly snuff out product growth. What is the goal of user onboarding? Don’t know where to start?

Onboarding KPIs 52

Onboarding KPIs Feedback Software Customer Experience User Testing 52

Userpilot

OCTOBER 24, 2023

The retention lifecycle framework helps you identify users according to their stage of the product journey and come up with relevant retention strategies. You should focus on user resurrection when there’s a spike in churn rates, there’s a drop in product usage, and your survey results indicate a decrease in customer satisfaction.

Customer Experience 87

Customer Experience User Testing Customer Feedback Onboarding KPIs 87