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Product Failure: Why New SaaS Products Fail and How to Avoid it

Userpilot

Why is product failure such a common feature of the SaaS landscape? That’s one of the questions we’re dealing with in the article. We’re also looking at what product managers do to increase the survival chances of their products. Product failure is often attributed to poor UI/UX.

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Overengineering 101: What Is It and How Can Product Managers Avoid It?

Userpilot

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? This means complicated UI , redundant features, and unnecessary use of complex technologies.

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What You Need To Know About The Product Marketing Manager Role and Responsibilities

Userpilot

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing?

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How Execution Can Make a Big Difference: A Go-to-Market Strategy and Process Guide

The Product Coalition

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? How about this — how often do you see a problem around you, and then you decide to come up with an idea or solution? What is a Go-to-Market Strategy? Come up with product hypotheses.

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10 Important Retention Metrics For SaaS And How To Improve Them

Userpilot

For SaaS businesses, customer retention is the easiest way to achieve growth. To achieve that, you need to first have an accurate idea about how your product is performing. Customer acquisition cost (CAC) in SaaS is the average cost spent to acquire a paying customer and is better utilized by using product analytics.

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Product Talk is Growing: Meet New Instructor Ellen Brandenberger

Product Talk

Most of my background is in education and research. Prior to product, I was working in a classroom and then doing research on teacher education. I was kind of adjacent to product in a lot of ways, but not quite in the field. Once they were acquired, they hired a VP of Product, who I worked with briefly.

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Product Launch Manager Role – Everything You Need to Know

Userpilot

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? These are just a couple of questions we’re exploring in the articles so if that’s what you’re after, you’re in the right place. Market and customer research.