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The Work of a Strategist

The Product Coalition

Using an automotive example, a tightly coupled strategy would resemble a Le Mans tuned race car where a strategy that can service a wider market would look less like a Porsche 919 and more like a Porsche Macan. You must undo accumulated clutter and waste to ensure your strategy runs through a clean system.

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How Blockchain Is Transforming Marketing: Four Effective Ways

The Product Coalition

The automotive giant entrusted customer data to a blockchain platform, allowing it to monitor the movement of advertising money. A blockchain is a distributed database that stores information about transactions of system participants in the form of a chain of blocks. Thus, their investments don’t pay off.

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Design Challenges: Designers Demand Reform as Unfair Tasks Miss the Mark (part II)

UX Planet

In reality, none of the reasons that promote this practice have any scientific basis, in the sense that no one has ever bothered to conduct a study to determine whether speculative work is a valid system for evaluating a candidate. That is perhaps more of an American, German and some Northern European countries reality.