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Product Positioning for Product Managers

Department of Product

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning. But the mission includes a twist.

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When going fast is not the same as going somewhere

The Product Coalition

A view into Ikea’s integrated activity system. Most recently, Tesla took the automotive industry by storm with their flawless design, superior on- and offline user experience and also their approach to manufacturing. it will have the desired effect and not lose momentum on it’s way down the org chart.