The Product Coalition
OCTOBER 19, 2020
With this knowledge in hand, teams can more effectively identify and exploit opportunities and adopt risk strategies. To help illustrate the process, let’s say we’re an established B2B software company that makes vehicle inventory and sales products for the US automotive industry. Step 7: Identify Indicators Step 7 and 8 are optional.
The Product Coalition
DECEMBER 8, 2020
With decentralized structures on the rise, we should remember Porter’s fundamental concepts of business strategy that explain the success of today’s business heavyweights. Michael Porter was aware of this when writing the iconic “What is Strategy?”. A view into Ikea’s integrated activity system. What are reinforcing activities?
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The Product Coalition
MARCH 15, 2020
Product strategy, discovery, and delivery: These are the three general dimensions for which product managers are responsible to optimize in a customer-centric organization. Product strategy exists outside the well defined guideposts of dual-track agile (a product discovery and delivery methodology).
Department of Product
JULY 29, 2022
Porsche, Audi and Volkswagen coexist in the same automotive market as global brands with unique products as a portfolio within VW Group. But a target customer for Audi may perceive higher value due to the connection to Porsche. But a target customer for Audi may perceive higher value due to the connection to Porsche.
Userpilot
SEPTEMBER 4, 2023
Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. What is the Blue Ocean Strategy?
Userpilot
SEPTEMBER 4, 2023
Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. What is the Blue Ocean Strategy?
The Product Coalition
SEPTEMBER 23, 2022
The automotive giant entrusted customer data to a blockchain platform, allowing it to monitor the movement of advertising money. Blockchain as part of a digital marketing strategy Many people associate the word “blockchain” with digital currency. The data is decentralized: all users of the blockchain have access to the registry.
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