Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  This is a must-close.”

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

The Product Coalition

FEBRUARY 26, 2022

You can bank on your competitors messing this up, because everyone seems to be. We all want empowerment obviously, and many change-agents do their best to develop it within organisations, but I know too many people who aren’t in those situations, so their strategies to compensate are totally understandable. For two specific reasons.

User Testing 172

User Testing Weak Development Team Customer Experience Customer Feedback 172

Business of Software Conference

NOVEMBER 28, 2019

It’s an online website which is really a catalogue for cloud services and products and consultants and developers to build Government digital and cloud implementations and I think it’s transacted over £3 billion since it started. Serious business of Sales. Which sort of leads us onto the onto the sales process.

Analytic Tools 40

Analytic Tools Research Software Data Visualization Software Review 40