Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

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Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment. Demographic research data help you create and understand different customer profiles.

Data Visualization 98

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Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 91

Analytic Tools Feedback Software Research Software Data Visualization 91

Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? Essential elements of most resource centers include user documentation , video tutorials , FAQs, a search function, a feedback widget , product updates , and AI tools. Jira’s Resource Center effectively places common solutions at the top, enabling quick user access.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

APRIL 6, 2023

In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. So in this post, we’re giving away all our tactics for collecting in-app feedback and sharing the tools you can use to make the most out of it without coding.

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Userpilot

OCTOBER 1, 2022

Software adoption is crucial to the success of SaaS companies because it secures users to be long-term customers. A SaaS business model relies on recurring revenue from retained users, so if adoption fails, the whole business model fails as well. In SaaS, the median user growth is 4%, while the median activation rate is 17%.

Feedback Software 98

Feedback Software Research Software User Testing Onboarding KPIs 98

Userpilot

OCTOBER 29, 2023

WTP helps SaaS companies choose optimum prices for their products to maximize profit. SaaS product teams also use it to prioritize features and evaluate the feasibility of new motions. One way to determine the willingness to pay is through market and competitor research. quality solutions. What is the willingness to pay?

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

Usersnap

SEPTEMBER 1, 2022

Brands are always looking for effective ways to gain a larger market share. One of the best ways to drive better customer experience than using sentiment analysis tools. Below, we describe what an online sentiment analysis tool is and how businesses can benefit from using them. What Is a Sentiment Analysis Tool?

Data Visualization 98

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The Product Coalition

MARCH 29, 2022

You should put some effort and resources into your social media branding. According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. More than 80% of consumers are likely to evaluate brands they follow on social media for solutions. What is Branding?

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Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. However, it often requires wider changes like cultural adaptation, search engine optimization, or adjustments to the UI, date formatting, currencies, and payment systems.

Research Software 98

Research Software Analytic Tools User Testing Onboarding KPIs 98

Intercom, Inc.

NOVEMBER 4, 2021

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. And lately, they’ve been quite busy with our brand refresh project. In this episode of Inside Intercom, we chat with some of the team behind the brand: Scott Smith , Creative Director.

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Userpilot

OCTOBER 30, 2022

Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. Delivery: Prioritize speed and quality as you deliver on brand promises. Leverage technology.

Feedback Software 97

Feedback Software Research Software Customer Experience User Testing 97

Userpilot

MAY 16, 2023

Looking to implement the top customer engagement trends in 2023 for your SaaS business? This article has compiled the top 13 SaaS customer engagement trends you should follow in 2023 to help you navigate the emerging trends. Incorporating videos into in-app experiences is an engaging way to educate users. Let’s start!

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

JANUARY 8, 2024

In-app strategies for converting free or trial users to paying customers. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. Be strategic with your SEO; leverage contextual CTAs and have highly optimized landing pages encouraging users to sign up for your tool.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. We’ll also show you tools that will simplify everything. Typeform – best for long-form market research surveys. Why should you be conducting market research? Book a demo to learn more.

Data Visualization 97

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Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. Why Use Product Marketing Tools ? Ready to dive in?

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Userpilot

MAY 14, 2023

The best solution is to ask them directly. You can use surveys like CSAT , CES , and NPS surveys are used to collect customer feedback from each user segment in-app. Interviews and focus group discussions are typically used for market research to ask individuals or small groups specific questions. What is customer feedback?

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Userpilot

APRIL 6, 2023

A powerful AI tool can be the perfect companion to your customer success platform. However, AI tools also come with their own caveats. In this article, we will explore: How to leverage AI tools for customer success and retention. Best AI tools for customer success managers (CSMs).

Data Visualization 98

Data Visualization Analytic Tools Research Software Customer Experience 98

Userpilot

JUNE 12, 2024

Here are five best practices that will get you there: Merge product marketing strategies with customer insights : Use tools to collect user feedback and incorporate it into marketing plans. Understand customers greatly : You can use various CRM tools to understand your customers better. This allows you to make data-driven decisions.

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Usersnap

JANUARY 26, 2022

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ?? Don’t you agree?

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Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. Having the right software at your disposal can make product marketing significantly easier, especially if you’re new to the profession.

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Analytic Tools Feedback Software Research Software Customer Communications 69

Userpilot

APRIL 28, 2023

Wondering how to build a knowledge base in-app for your SaaS product? In this article, we’ll explore why you need a knowledge base, its core elements, how to build a knowledge base for your product, and the best knowledge base tool. Conduct thorough research to determine your knowledge base structure.

Analytic Tools 95

Analytic Tools Feedback Software Research Software Data Visualization 95

Userpilot

JULY 15, 2022

The dark funnel exists because third-party content platforms, social media channels, and offline conversations can neither be tracked nor controlled by conventional marketing systems. Make use of branded conference swag to promote your company at conferences and raise positive awareness. What is the dark funnel in SaaS?

Analytic Tools 98

Analytic Tools Research Software Feedback Software Data Visualization 98

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 98

Feedback Software Analytic Tools Research Software Software Review 98

Userpilot

JUNE 12, 2024

Here are some ideas on how to make your journey easier and more meaningful: Leverage advanced analytics tools : Tools like SQL, Userpilot , and Power BI can help uncover deep insights and visualize data in a comprehensible manner. Education and experience alone may not make you the best customer insights manager.

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Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Use in-app Checklists to guide your users.

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Feedback Software Research Software User Testing Customer Feedback 98

Userpilot

NOVEMBER 12, 2023

Customer intent helps product teams understand customer needs and build solutions that delight users. TL;DR Customer intent is the underlying reason behind a customer's actions when making a purchase, contacting support , or having other interactions with your brand. Five key steps to interpreting customer intent.

Feedback Software 105

Feedback Software Analytic Tools Data Visualization Research Software 105

Userpilot

NOVEMBER 14, 2022

How does this help with product marketing , and what are some examples of brands that have succeeded with it? Increases interest in your brand and establishes you as an authority. Userpilot : Educational resources to gather an audience well-educated on SaaS so they can understand the value of our products and use them.

Feedback Software 98

Feedback Software Research Software Marketing User Testing 98

Userpilot

APRIL 27, 2021

Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! They needed a combination of their own product for personalized video onboarding, Intercom for email automation, a tool for customer segmentation, and another tool to measure the results.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

NOVEMBER 1, 2022

In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. Real-life examples of personalized customer service from fast-growing SaaS companies. Trust leads to better retention and brand loyalty. Ask them for their feedback using in-app microsurveys.

Data Visualization 98

Data Visualization Feedback Software Analytic Tools Research Software 98

Userpilot

JANUARY 17, 2023

Value realization can make the difference between a customer who unsubscribes and a customer who becomes a brand advocate. Which involves the implementation of your product through in-app onboarding and self-service support. So, let’s talk about value realization and what you can do to improve it. Realization. Validation.

Feedback Software 98

Feedback Software Research Software Onboarding KPIs Customer Experience 98

Userpilot

SEPTEMBER 5, 2022

Customer reviews play an integral role in any SaaS company’s marketing and customer service efforts. We also discuss five best practices to follow when asking for reviews, and two tools that can be used to gather them. You can request reviews in-app through microsurveys , modals, pop-ups, and banners. Let’s dive in!

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

OCTOBER 20, 2022

The Net Promoter Score (NPS) is one of the most critical SaaS metrics as it measures user sentiment over time. NPS is crucial for SaaS businesses because it helps you track user sentiment , find areas of improvement and optimize the user journey. The average NPS is 31 for SaaS businesses. Why is NPS crucial for SaaS companies?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

FEBRUARY 2, 2023

Content testing is a form of user experience research that measures the quality and performance of content. The purpose of this article is to introduce what content testing is, the methods of testing content, and a step-by-step guide to preparing and conducting your research. From website copy to in-app messages. Everything.

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The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. We are always looking for more product mentors from all around the world.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Userpilot

JULY 23, 2023

Create a productive environment with a project management tool like Trello, Jira, or Asana. Creating a killer go-to-market strategy is critical to the success of established SaaS companies as it is for new brands, and everything rises and falls on how robust your GTM team is. Who is part of the GTM team?

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Userpilot

JUNE 30, 2023

Plenty of AI copywriting tools are in the market (and by the time I finish writing this article, there will probably be more) and each of them could be a good choice depending on your needs or budget. Userpilot is a product adoption platform that offers an AI-powered writing assistant to generate SaaS microcopy.

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