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Market Research vs UX Research: Key Differences & When to Use Each

UX Studio

Starting from scratch with a digital product is a thrilling but tough job. Research helps answer tough questions, so knowing when and how to use UX research vs market research methods is crucial. In this article we answer: How can you distinguish between different types of research? Let’s get started.

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Alchemer Launches Alchemer Workflow – the Fastest, Easiest, Most Effective Way to Close the Feedback Loop with Customers and Employees.

Alchemer Mobile

Alchemer Workflow leverages Alchemer’s award-winning heritage to deliver the fastest, easiest, most effective way to close the feedback loop with customers and employees. Independent market research says closing the loop is the biggest challenge facing CX and VoC professionals. Alchemer is a KKR portfolio company.

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Product Feedback Survey Templates for SaaS [+ Examples]

Userpilot

Looking to leverage the product feedback survey template to gather valuable insights from your customers? Crafting an effective product feedback survey requires careful consideration. TL;DR A product feedback survey is a structured tool for gathering customer feedback on products or services.

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Efficient Product Feedback Loop – Best Customer Strategies & Latest Tools

The Basics of Product Management

An efficient and easy product feedback loop is an essential component of every successful product. Setting up an effective customer feedback loop is one of the primary responsibilities of the product team. Of all the product management skills , this is one of the most important ones.

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Market Research vs User Research: How To Overcome Uncertainty

UX Studio

Creating a digital product from scratch can make for an exciting process but never a smooth ride. But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? What should I do?

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Leveraging Voice of Customer Data: Turning Objections into Sales Opportunities

Alchemer Mobile

While most companies have implemented some form of a VoC program—often starting with Net Promoter Score (NPS ) surveys to measure customer sentiment—the true potential of this data regularly remains untapped. ” field for unstructured feedback and ask about areas for improvement and favorite brand aspects.

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12 Useful Marketing Surveys: Types, Questions & Tools

Userpilot

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. But what kind of surveys should you be sending, and how do you frame your questions to elicit the right answers from respondents? Read on to find 12 important survey types and sample questions to ask.