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What is User Engagement Analysis? Top 9 Metrics to Track

Userpilot

What metrics you should track? TL;DR User engagement is a measure of how active your users are inside the product and how good the product is at keeping them interested. Customer engagement is a wider concept than user engagement encompassing customer interactions with the brand across all customer journey stages.

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

It puts your product’s future at risk. In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product.

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Analytics vs Metrics: What’s the Difference and How to Analyze Metrics?

Userpilot

Analytics vs metrics – how do they differ from each other? Though both are important, analytics and metrics have distinct meanings and purposes in your data analytics process. Understanding the nuances between them is critical to utilize them to improve your feature adoption , customer behavior, etc.

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What is a Customer Path in SaaS & How to Create a Successful One

Userpilot

That’s because effective product engagement is only possible when you have enough context on the customer’s journey and can visualize the ways users interact with your software. TL;DR A customer path or consumer path is a map for visualizing how users navigate across your product. Cost per impression.

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17 SaaS Customer Success Best Practices to Improve Customer Retention

Userpilot

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.

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The Ultimate Guide to SaaS Onboarding Phases

Userpilot

Understanding your users and their journey stages will help you create flows tailored to the various SaaS onboarding phases. This is essential because your customers aren’t all the same; their needs change as they progress through your product. Benefits of the SaaS user onboarding process: Improved retention. Welcome new users.

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9 Customer Analytics Use Cases For SaaS

Userpilot

This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. Key metrics you should be measuring. You can use customer analytics to create targeted marketing campaigns, inform product development, and reduce churn , among other things. User effort score.