Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 89

Branding Analytic Tools Feedback Software User Testing 89

Gainsight

SEPTEMBER 22, 2023

For example, what truly differentiates HubSpot from Klaviyo? Technology companies, in particular, adopted these points of differentiation to gain market share. HubSpot shot to fame due largely to its laser focus on inbound marketing. How about Mailchimp’s All-in-One Marketing Platform and Salesforce? Very little.

Education 52

Education User Friction Customer Experience Customer Feedback 52

Intercom, Inc.

NOVEMBER 7, 2018

When adding new tools to the stack, systems teams consider how tools will interact with one another, but ignore the more fundamental question: can this tool propel the business to the next stage of growth and open a gateway to more revenue? 3 tips for building a sales and marketing growth stack. Accelerate speed to lead.

Technical Review 161

Technical Review Data Visualization Research Software Customer Experience 161

Intercom, Inc.

MARCH 29, 2022

And that’s exactly why you’re here today; to explore, to be inspired and discover those new ways to create deeper relationships that grow loyalty, brand experiences that grow value, and customer insights that grow the business. Our platform is a unified system. We are announcing three brand new products today.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

freshtrax

SEPTEMBER 24, 2019

It’s the competitive differentiator for Japanese apps who want to enter the market both domestically and abroad. However, our customer base has expanded from mobile-first companies to more traditional, national brands as mobile becomes essential to every company’s marketing strategy. Integration is key.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Intercom, Inc.

OCTOBER 29, 2020

I moved out to the East Coast of the US to go to Harvard where I majored in applied math with a focus on decision systems and artificial intelligence before it was cool. It was just the most broken system ever. “We were actually talking to customers. Why the hell is it so hard? Which customers? Active ones.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

JANUARY 31, 2019

As part of the process, we’ve spent a lot of time reviewing who we should be selling to these days, and how we should be selling to these customers. Geoffrey Keating: Let’s take a hypothetical example: say you’re launching a brand new product tomorrow. They’ll say, “We’re going to build a better email system.”

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165