Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Userpilot

JANUARY 17, 2023

Value realization can make the difference between a customer who unsubscribes and a customer who becomes a brand advocate. If you want to build a loyal customer base and nurture product growth , your focus should be spent on making users realize the value of your product as soon as possible—which might be trickier than you think.

Feedback Software 98

Feedback Software Research Software Onboarding KPIs Customer Experience 98

Userpilot

JUNE 22, 2021

When new users drop off, product metrics suffer. Onboarding new users is one of the best ways to prevent this from happening. To provide the best onboarding experience, you naturally need the best onboarding software for SaaS. What to look for in the best onboarding software for SaaS?

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

FEBRUARY 28, 2023

In this article, we cover 14 actionable strategies and discuss how using product analytics can help enhance the success of each one. TL;DR User adoption happens when users learn how to use a product and discover its value. Faster adoption also improves the onboarding experience and reduces customer churn.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Data Visualization 98

Userpilot

MARCH 30, 2022

Adoption vs engagement metrics: how are they different or are they the same? Product adoption and customer engagement are not the same. Thus, the metrics you use to track adoption and engagement should be different. Your customers must stay engaged with your product so you can earn revenue from your SaaS company.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 98

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. When users are considering your product and comparing it with other alternatives.

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

MARCH 21, 2024

But what strategies can you follow to boost product engagement at every stage of their journey? TL;DR The customer activity cycle (or lifecycle) represents a customer’s complete journey with a product or service, from initial awareness to eventual advocacy or departure.

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

JANUARY 8, 2024

Best practices for effective customer acquisition and product-led growth. 16 Customer acquisition strategies to grow your customer base This section covers strategies to attract your ideal users and keep them glued to your product when they finally sign up. In-app strategies for converting free or trial users to paying customers.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? Improving feature adoption is easier said than done. Becoming aware of the product's existence through branding and marketing campaigns.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

OCTOBER 24, 2023

The retention lifecycle framework helps you identify users according to their stage of the product journey and come up with relevant retention strategies. You should focus on user resurrection when there’s a spike in churn rates, there’s a drop in product usage, and your survey results indicate a decrease in customer satisfaction.

Customer Experience 103

Customer Experience User Testing Customer Feedback Onboarding KPIs 103

Userpilot

MARCH 16, 2023

Looking for an in-depth review of UserGuiding pricing so you can understand whether it’s the right choice for you? Finding a product that not only suits your business needs but also delivers value at the right price can be daunting. TL;DR UserGuiding is a cloud-based digital platform that provides onboarding solutions.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 98

Feedback Software Analytic Tools Research Software Software Review 98

Userpilot

OCTOBER 21, 2022

Boost product growth. Customer confidence is the level of trust a B2B prospect has over your brand before feeling “confident” that they have enough information to move forward through their journey. Showing testimonials and reviews on your platforms so customers can see you’re trustworthy.

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

FEBRUARY 3, 2023

From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates. Leverage product analytics to do a customer behavior analysis and get a better understanding of how customers interact with your product.

Analytic Tools 98

Analytic Tools User Testing Research Software Feedback Software 98

Userpilot

AUGUST 2, 2023

Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. TL;DR Data-driven email marketing relies on customer data insights to drive decisions to help increase email metrics. Don’t overload the customer with emails. Book a demo now.

Data Visualization 98

Data Visualization Analytic Tools Customer Experience User Testing 98

Userpilot

AUGUST 18, 2022

There is nothing more important to a brand than making its customers happy. While customer satisfaction is essential to brand success, taking proactive measures toward turning these satisfied customers into advocates is key to business growth. These include status seekers, educators, validators, and collaborators.

User Testing 98

User Testing Customer Experience Customer Feedback Feedback Software 98

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Marketing 98

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? It’s easy to get swept away by the plethora of vanity metrics out there. But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

DECEMBER 3, 2022

Read on to uncover product growth insights ! The customer lifecycle refers to the steps a customer progresses when considering, purchasing, using, and maintaining loyalty to a product or service. Use live demos to showcase your product and free trials and freemium models to attract potential users at the acquisition stage.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

JANUARY 24, 2022

Many SaaS product owners do it but there’s no straight answer to this question. With that being said, you need to push your revenue to a level where it surpasses the amount you lose due to drop-offs. Gamification incentivizes customers to upgrade to secondary features to get more value from your product.

Feedback Software 98

Feedback Software Onboarding KPIs User Testing Customer Experience 98

Userpilot

FEBRUARY 6, 2023

If you are wondering how actionable analytics can help you boost product growth in 2023, this post is for you! Descriptive analytics makes sense of past data about customers, creating a story of their interactions with your brand. To start, you can track product usage data with click tracking. Let’s get started.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Customer Feedback 98

Userpilot

FEBRUARY 10, 2022

Wondering how you can improve the product adoption rate of your SaaS business? Without product adoption, your new users will remain stuck in the activation stage, and there will be no growth. As users adopt more and more features down their journey and continue getting value from them, they become loyal and profitable customers.

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 98

Userpilot

APRIL 19, 2022

You need to provide consistent value to your customers in order to keep them engaged with your product. Thus, your product engagement score is one of the key metrics you should optimize to lower your churn and improve retention. What is the product engagement score (PES)? How to calculate the product engagement score?

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs User Testing 98

Userpilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. A customer success strategy is beneficial to increase customer retention, boost customer lifetime value, expand WOM , and enhance your product experience.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

AUGUST 2, 2023

Software users only continue subscribing if they find your platform useful. Choose metrics to track the success of the engagement strategy. 12 Customer engagement strategies for driving retention: Personalize the onboarding process for new users to boost engagement. Improve feature engagement with interactive walkthroughs.

Feedback Software 97

Feedback Software User Testing Customer Experience User Friction 97

Userpilot

SEPTEMBER 12, 2022

You can’t measure customer delight with one metric. Instead, you can track the following metrics to get the full picture: NPS , so you can see how many loyal customers you’ve built. Segment your users to offer a personalized product experience. Interact with your customers outside of your product with social monitoring.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Gainsight

MARCH 4, 2024

It is actually not difficult to demonstrate since modern training software (like Gainsight Customer Education ) incorporates tracking and reporting functions that go right to the heart of ROI metrics. The goals summarized above can be measured using the following success metrics.

Reporting Tools 52

Reporting Tools Data Visualization Onboarding KPIs User Testing 52

Userpilot

FEBRUARY 22, 2024

According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Customer lifetime value , repeat customer rate, product adoption rate, and customer churn rate are key metrics to measure alongside your customer retention rate. Book a demo to get started!

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy isn’t a metric you can measure. But you can get a full picture of your customer relationships with NPS surveys , product adoption rates , and churn rates. Host webinars to educate and interact with your audience.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

JULY 29, 2021

It can be quite confusing if you don’t know what tactics will improve customer engagement in your product. P ersonalized customer engagement leads to a domino effect on product metrics like: User sentiment (Net Promoter Score NPS ). As they progress, they interact with your product and brand across different digital channels.

Feedback Software 98

Feedback Software Analytic Tools Reporting Tools Customer Communications 98

Userpilot

JANUARY 3, 2023

In this article, we go over why you got a negative NPS and what you can do to prevent it from stunting your product growth. The Net Promoter Score (NPS) is a metric that asks users how likely they are to recommend your product or service to others on a scale from 1 to 10. In short, those who have experience using your product.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. We’re going to explain exactly what product experience means, why you need to start caring about it, and steps you can take to provide the best possible experience for your users. What is product experience?

Feedback Software 128

Feedback Software Analytic Tools Research Software Customer Experience 128

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? In this blog post, I'll take you through the best strategies for a SaaS business are and show you the best examples from known SaaS brands. Sounds simple, right? Not necessarily. Let's get started.

Feedback Software 119

Feedback Software User Testing Product Research Customer Experience 119

Userpilot

AUGUST 23, 2021

Even if you’ve got a pretty good handle on user sentiment with your product, harnessing it to transform negativity into positivity can be challenging. Detractors ( NPS 6 or lower) are customers who are unlikely to recommend your product to others due to low satisfaction with it. So let’s jump right in!

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98