Userpilot

MARCH 8, 2022

So to celebrate International Women’s Day – as usual – we’re casting the spotlight on some of the most prominent influencers and thought-leaders in Product – who also happen to be ladies. CEO of Product Labs. Melissa Perri is one of the most recognizable names in Product Management.

Technical Advisors 107

Technical Advisors Product Research Analytic Tools User Testing 107

The Product Coalition

APRIL 2, 2023

As PMs in a IT services company we are involved in the success of your product without ever losing sight that you have the final cut on everything. Still, we have a duty to advise what’s best for the product. I’m not speaking for all Product Managers but here is my list. The rest is politics (and we don’t do that).

User Testing 78

User Testing Technical Advisors Product Management Product Manager 78

Userpilot

APRIL 21, 2024

Here’s an example of a Userpilot user persona: Role in the company ( Product Marketing Manager ). no technical skills). build in-app experiences that increase product adoption and retention without coding). To do either, the prospective customer needs to enter their email address, name, and company.

Research Software 78

Research Software Feedback Software User Testing Reporting Tools 78

Userpilot

SEPTEMBER 8, 2021

We generally advise against linear, top-down product tours. Instead, you should opt for an interactive walkthrough type of product tour. Product tours generally include a welcome screen , a survey to segment users, a checklist , and experience flows for each of the key activation points. Start from the welcome screen.

Analytic Tools 80

Analytic Tools Feedback Software Onboarding KPIs Software Review 80

The Product Coalition

MAY 15, 2019

McElroy wrote a short memo where he described “Brand Men” who had overall responsibility for the brand and managing of a product. Ahead of his time he also described that the best “Brand Men” would do this though experimentation and customer interactions?—?obviously names look familiar, anyone?

Product Management 92

Product Management Product Manager User Testing Product Research 92

Userpilot

JULY 13, 2021

An interactive walkthrough is a step-by-step, interactive guide to your product that will ultimately lead your users to activation. Exactly what constitutes activation will vary for different use cases of your product. Your non-technical product managers and product marketing managers will certainly thank you!

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 98

Userpilot

NOVEMBER 1, 2021

The more your new customers activate, the better the job your product marketing team is doing on onboarding. If you don't segment your users, you're likely to make a big mistake that SaaS teams often make in their onboarding: namely creating linear product tours. Greet your customer by their first name.

Onboarding KPIs 87

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 87