Department of Product

JANUARY 17, 2023

Here is a thread about unintended consequences Typically 60-70% of direct-to-consumer brands in the US are on @Shopify. Brands who sell on Shopify do so because they’re able to drive a decent amount of traffic to their site with their social media ads. Sign up for the weekly Product Briefing. CAC isn’t too high.

Reporting Tools 52

Reporting Tools User Testing Customer Experience Product Research 52

The Product HQ

JUNE 20, 2024

Today’s most successful startups have a principal product at the helm. As companies grow and expand, finding a high-caliber product leader to fill this role is key to scaling the business and team. Hiring managers and chief product officers understand the importance of this role. How to interview a senior product manager?

User Testing 52

User Testing Product Management Product Manager Product Research 52

Userpilot

JUNE 27, 2024

Lead Product Analyst : A lead product manager leads the product analysis efforts and monitors the research, analysis, reporting , and strategy development. Carrying out extensive market research to identify patterns and trends that serve as pointers for product strategies.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Department of Product

MAY 22, 2020

Why Product Features Matter Product strategy, features and the value chain What outcomes are you trying to achieve? How does what we’re building align with the wider strategy of the business? Can I customise it with my own branding? The question for product managers particularly, is one of feature depth vs breadth.

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

The Product Coalition

FEBRUARY 5, 2019

Then, they are upvoted and commented on; this helps everyone find out about features or products they would not have heard abut otherwise. It is very useful for conducting product launches, or simply testing an idea with the wider community. Before Impact Interview, Lewis was Microsoft’s Director of Product Management.

Research Software 61

Research Software Analytic Tools User Testing Data Visualization 61

Userpilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model.

Feedback Software 79

Feedback Software User Testing Product Research Strategy 79

Userpilot

FEBRUARY 17, 2021

Topics: Building Winning Products at Glossier and Goop, Conducting Meaningful Customer Interviews to Understand the Needs of Your End Users, Developing a Product Strategy that Made Investing Accessible to Women, Six Tactics to Improve the World While Growing Your Product, and much more! At the Product Marketing Summit!

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Department of Product

MARCH 28, 2022

How to Keep on top of Trends that Matter to Product Managers Decide when to care about trends and when to sit back and watch what happens next Trends and the product lifecycle Imagine your product strategy stayed exactly the same for the next 10 years. Startups – are new startups emerging around a new industry?

Technical Review 52

Technical Review Technical Advisors Reporting Tools Data Visualization 52

Department of Product

AUGUST 2, 2020

A product that has invested heavily in integrating content into the overall experience oozes quality. If you’re aiming to launch a new product in the B2B space your vocabulary may need to alter slightly to cater to a different audience. What’s the business strategy and what’s the product strategy?

Feedback Software 52

Feedback Software Strategy Onboarding KPIs User Testing 52

Bain Public

JANUARY 11, 2022

As such their problems revolve around the product not containing the right features which will allow them to qualify prospects. The marketing team problems revolve around the product not being the number one lead magnet it should be (e.g. You engage with support and sales and eventually, the product will launch.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

The Product Coalition

MARCH 21, 2019

In these cases, my observation is that the true failing was in the definition and communication of the strategy rather than than a cultural inability to execute. Through these failures, I’ve come up with a framework for defining, layering, and communicating an effective product strategy that can close the gap between strategy and execution.

Analytic Tools 60

Analytic Tools Strategy Technical Review Customer Experience 60

Roadmunk

OCTOBER 5, 2017

So we spoke to three product marketing managers to explain how they approach product releases while working in conjunction with product management. Each product marketing leader walks us through a typical product launch. Can you elaborate on these templates you have for launch plans and what they entail?

Product Marketing 55

Product Marketing Marketing Product Research Research Software 55

Userpilot

JUNE 7, 2021

Whether you’re trying to salvage an abandoned registration or drive product adoption through timely nudges inside the platform, the right SaaS marketing automation tool can help you deliver on-brand messaging with coherence across multiple touchpoints. Not to mention product launches, special offers etc. Customer.io.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

JULY 18, 2023

Based on the research, PMs develop the long-term product vision and product strategy that are aligned with the overall business strategy. Next, they lead the ideation process and prioritize product and feature ideas. This is essential to build a roadmap that drives the product strategy.

Data Visualization 80

Data Visualization Product Research User Testing Onboarding KPIs 80

DISQO

OCTOBER 6, 2014

The goal of an MVP launch is not to launch the first version of a product. Startups are typically focused exclusively on a product and users, and can therefore launch and iterate rapidly, sacrificing all other concerns. A full product launch generally takes considerable resources and planning.

Customer Experience 40

Customer Experience Product Research Customer Feedback User Testing 40

DISQO

OCTOBER 6, 2014

The goal of an MVP launch is not to launch the first version of a product. Startups are typically focused exclusively on a product and users, and can therefore launch and iterate rapidly, sacrificing all other concerns. A full product launch generally takes considerable resources and planning.

Customer Experience 40

Customer Experience Product Research Customer Feedback User Testing 40

DISQO

OCTOBER 6, 2014

The goal of an MVP launch is not to launch the first version of a product. Startups are typically focused exclusively on a product and users, and can therefore launch and iterate rapidly, sacrificing all other concerns. A full product launch generally takes considerable resources and planning.

Customer Experience 40

Customer Experience Customer Feedback User Testing Weak Development Team 40